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Content Marketing Manager at SWCA Environmental Consultants in...

2 months ago

Broomfield, United States SWCA Environmental Consultants Full time

Content Marketing Manager at SWCA Environmental Consultants in... Experience and qualifications for success A writing sample and cover letter are required as part of your application Bachelor's Degree in Marketing, Journalism or related field years' experience in a marketing content creation and management Proficiency with Microsoft Applications and social media management platforms Previous experience growing an integrated content marketing team of 3 or more people Experience working at a fast-paced mid sized company Experience collaborating with senior level operations personnel and building relationships Prior experience leading brand building efforts Previous experience working for an environmental consulting division or firm Responsibilities

Working closely with key partners across marketing, this individual will play a critical role in helping us drive brand awareness and deepen the SWCA culture by telling the SWCA story through powerful content What you will accomplish Plan, develop, and implement SWCA's integrated content strategy across several platforms Mentor, coach and manage the Content Marketing team members Create and curate compelling content that strengthens SWCA's brand position and generates engagement with clients, new talent, and existing employees Develop and nurture pipelines across all channels to track content campaigns from ideation to completion and beyond, working in tandem with leadership and SMEs to develop value proposition, strategy, and feedback loops Measure and report on content performance and optimize based on results Manage overlapping deadlines within the team to deliver a high volume of content pieces and communication campaigns Quality control content pieces created by team Oversee SWCA.com digital marketing and strategy, including managing analytics, user journey, SEO, and search term research; measure growth in audience and inbound traffic, visitor behavior (navigation, heat maps, bounce rates) Plan, write, and edit content for SWCA's news magazine; managing authors and deadlines Edit and ghost-write leadership communications; ability to handle sensitive, confidential communication and embargoed announcements Cultivate and maintain media relations; building relationships with thought leaders to grow industry awareness Responsible for making company wide branding decisions In Colorado, an employee in this position can expect an annual salary between $80,000 and $100,000, depending on experience, and other factors permitted by law Employees in this position are eligible for consideration for SWCA's annual bonus program, which provides awards based on individual and organizational performance $100K -- $150K Communications & PR, Editorial & Content ManagementEstimated Salary: $20 to $28 per hour based on qualifications Qualifications

Experience and qualifications for success A writing sample and cover letter are required as part of your application Bachelor's Degree in Marketing, Journalism or related field years' experience in a marketing content creation and management Proficiency with Microsoft Applications and social media management platforms Previous experience growing an integrated content marketing team of 3 or more people Experience working at a fast-paced mid sized company Experience collaborating with senior level operations personnel and building relationships Prior experience leading brand building efforts Strong project management skills Previous experience working for an environmental consulting division or firm Responsibilities

Working closely with key partners across marketing, this individual will play a critical role in helping us drive brand awareness and deepen the SWCA culture by telling the SWCA story through powerful content What you will accomplish Plan, develop, and implement SWCA's integrated content strategy across several platforms Mentor, coach and manage the Content Marketing team members Create and curate compelling content that strengthens SWCA's brand position and generates engagement with clients, new talent, and existing employees Develop and nurture pipelines across all channels to track content campaigns from ideation to completion and beyond, working in tandem with leadership and SMEs to develop value proposition, strategy, and feedback loops Measure and report on content performance and optimize based on results Manage overlapping deadlines within the team to deliver a high volume of content pieces and communication campaigns Quality control content pieces created by team Oversee SWCA.com digital marketing and strategy, including managing analytics, user journey, SEO, and search term research; measure growth in audience and inbound traffic, visitor behavior (navigation, heat maps, bounce rates) Plan, write, and edit content for SWCA's news magazine; managing authors and deadlines Edit and ghost-write leadership communications; ability to handle sensitive, confidential communication and embargoed announcements Cultivate and maintain media relations; building relationships with thought leaders to grow industry awareness Responsible for making company wide branding decisions Benefits

In Colorado, an employee in this position can expect an annual salary between $80,000 and $100,000, depending on experience, and other factors permitted by law Employees in this position are eligible for consideration for SWCA's annual bonus program, which provides awards based on individual and organizational performance $100K -- $150K Communications & PR, Editorial & Content ManagementEstimated Salary: $20 to $28 per hour based on qualifications About the opportunity SWCA is seeking a full-time experienced Content Marketing Manager to lead our Content Marketing Group. The group creates and manages a wide variety of internal and external communications including social media, websites, podcasts, marketing materials, emails, video production, biannual magazine and more. The successful candidate is an exceptional writer and content... strategist with a knack for breaking down complex topics into compelling, digestible narratives. Working closely with key partners across marketing, this individual will play a critical role in helping us drive brand awareness and deepen the SWCA culture by telling the SWCA story through powerful content. What you will accomplish Plan, develop, and implement SWCA's integrated content strategy across several platforms. Mentor, coach and manage the Content Marketing team members. Create and curate compelling content that strengthens SWCA's brand position and generates engagement with clients, new talent, and existing employees. Develop and nurture pipelines across all channels to track content campaigns from ideation to completion and beyond, working in tandem with leadership and SMEs to develop value proposition, strategy, and feedback loops. Measure and report on content performance and optimize based on results. Manage overlapping deadlines within the team to deliver a high volume of content pieces and communication campaigns. Quality control content pieces created by team. Oversee SWCA.com digital marketing and strategy, including managing analytics, user journey, SEO, and search term research; measure growth in audience and inbound traffic, visitor behavior (navigation, heat maps, bounce rates). Plan, write, and edit content for SWCA's news magazine; managing authors and deadlines. Edit and ghost-write leadership communications; ability to handle sensitive, confidential communication and embargoed announcements. Cultivate and maintain media relations; building relationships with thought leaders to grow industry awareness. Responsible for making company wide branding decisions. Experience and qualifications for success A writing sample and cover letter are required as part of your application. Bachelor's Degree in Marketing, Journalism or related field. 8 years' experience in a marketing content creation and management. Proficiency with Microsoft Applications and social media management platforms. Previous experience growing an integrated content marketing team of 3 or more people. Experience working at a fast-paced mid sized company. Experience collaborating with senior level operations personnel and building relationships. Prior experience leading brand building efforts. Strong project management skills. Preferred: Previous experience working for an environmental consulting division or firm. SWCA Environmental Consultants is a growing employee-owned firm, providing a full spectrum of environmental services. With offices across the United States, SWCA is one of the largest environmental compliance firms and ranks among Engineering News-Record's Top 200 Environmental Firms. If you would like to contact SWCA regarding the accessibility of our website or need assistance completing the online application process due to a disability, please email This contact information is for disability accommodation requests only. All other inquiries will not receive a response. In accordance with the Colorado Equal Pay for Equal Work Act (EPEWA), we are disclosing a good faith estimate of the compensation range for roles that will be, or could be, performed in Colorado. In Colorado, an employee in this position can expect an annual salary between $80,000 and $100,000, depending on experience, and other factors permitted by law. Employees in this position are eligible for consideration for SWCA's annual bonus program, which provides awards based on individual and organizational performance. To review additional benefits associated with this position, Salary Range: $100K -- $150K Minimum Qualification Communications & PR, Editorial & Content ManagementEstimated Salary: $20 to $28 per hour based on qualifications

Company information SWCA is a 100% employee-owned, global environmental consulting firm. We help clients navigate the environmental compliance process using scientific expertise and in-depth knowledge of the industries we serve. We offer comprehensive environmental planning, regulatory compliance, and natural and cultural resources management services. Our expanding team of employee owners work together to achieve technically sound, cost-effective solutions for a full spectrum of environmental projects throughout the U.S. and its territories. Construction, Consulting, Engineering, Environmental Services, Natural Resources, Natural Resource Management, Cultural Resource Management, Ecological Restoration, Compliance and Permitting Privately Held Phoenix, AZ Company Specialties: Environmental Planning, Cultural Resources, Natural Resources, Environmental Compliance, Air Quality, Water Resources, Environmental Permitting, Landscape Architecture, Ecological Restoration, Construction Services, GIS, NRDA, Climate Resilience, Wildfire Protection Planning, Engineering, Data Acquisition, Soil and Site Remediation, Tribal and Ethnographic Consultation, and Stakeholder Engagement and Strategic Communications

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