Marketing Activation Manager

4 weeks ago

West Palm Beach, United States Puttery Full time

Company Overview:

ABOUT DRIVE SHACK INC.

Drive Shack Inc. is a prominent leader in the golf-related leisure and entertainment industry, dedicated to creating memorable experiences through competitive socializing. Our diverse portfolio includes renowned brands such as American Golf, Drive Shack, and Puttery.

ABOUT PUTTERY

Puttery offers a modern, dynamic twist on traditional putting with unique challenges at every hole. This high-energy experience combines competitive socializing with cutting-edge auto-scoring technology in an immersive setting. Guests can explore curated culinary delights, inventive craft cocktails, and a vibrant bar area with great music, making it the perfect spot to enjoy the night before, during, and after their tee time. For more details or to plan your visit, please visit puttery.com.

Job Details:

Location

We are excited to invite applications for this role from candidates with the required skill set and experience who are based in New York City, Miami, FL, West Palm Beach, FL, or Orlando, FL. If you meet these qualifications and are located in one of these areas, we encourage you to apply.

JOB PURPOSE

Drive Shack Inc. is looking for a dynamic Marketing Activations Manager to spearhead our marketing activation initiatives. This pivotal role focuses on delivering unforgettable consumer experiences through inventive marketing activations that not only drive engagement but also reinforce our brands message. The ideal candidate will be adept in experiential marketing, campaign creation, and a wizard in event management, all while keeping our brand values at the forefront.

RESPONSIBILITIES

  • Experiential Marketing: Ideate and implement engaging experiential marketing strategies
    to foster customer engagement and build brand loyalty.
  • Campaign Development: Conceptualize, launch, and oversee comprehensive
    campaigns from inception to on-site activation, ensuring consistency with Drive Shack
    Inc.'s brand ethos.
  • Cross-functional Collaboration: Work with the Marketing Activations Manager, Creative
    Strategist, Director of Marketing, and other key stakeholders to ensure cohesive and
    effective marketing programs.
  • Activation Support: Provide crucial on-site support during activations to ensure the
    smooth execution of marketing initiatives.
  • Customer Engagement: Craft interactive marketing activations that effectively
    communicate the brands message to the intended demographic.
  • Influencer Management: Strategize and execute influencer partnerships to amplify brand
    reach and authenticity. Monitor and analyze the performance of influencer campaigns to
    ensure alignment with marketing goals.
  • Programming: Create compelling programming and content for events and activations
    that resonate with the target audience, driving both engagement and brand affinity.
  • Partnerships: Identify and secure strategic partnerships that can elevate brand
    activations, leveraging these relationships to enhance event exposure and impact.
  • Asset Management: Oversee all marketing assets required for activations, ensuring they
    align with the brand and are procured on schedule.
  • Performance Analysis: Evaluate the effectiveness of marketing activations, generating
    detailed reports on their performance and ROI, to guide future strategies.
  • Budget Management: Administer the activations budget diligently, ensuring spending
    aligns with projections and yields satisfactory returns.
  • Organizing and Overseeing Field Marketing Initiatives: Plan, execute, and manage field
    marketing efforts, bringing the brand directly to consumers through well-coordinated
    events and promotions in targeted locations.
Additional Information:

QUALIFICATIONS

  • Bachelors degree in Marketing, Communications, Business Administration, or related
    field.
  • At least 3 years experience in experiential marketing, influencer marketing, or related
    roles.
  • Proven track record of executing successful marketing activations that bolster brand
    perception and engage audiences.
  • Exceptional organizational skills, capable of managing multiple projects simultaneously
    under tight deadlines.
  • Effective communicator and collaborator, able to forge strong relationships with internal
    teams, external partners, and vendors.
  • Innovative and strategic thinker, able to develop creative solutions for engaging diverse
    audiences.
  • Proficient in analyzing activation performance, with a solid understanding of market
    research and consumer insights.
  • Willingness to travel for activations and events as required.
  • Demonstrated leadership abilities, including experience guiding teams and managing
    contracted workers

What We Offer:

  • The chance to shape and enhance the digital presence of Drive Shack Inc.
  • A role in a vibrant and innovative team that values creativity and forward-thinking.
  • A competitive salary and benefits package, with ample opportunities for career growth.

Our Benefits Include:

  • Comprehensive medical, dental, and vision coverage
  • 401(k) plan with company match
  • Employee Assistance Program
  • Flexible PTO and more

Drive Shack Inc. is committed to providing equal employment opportunities and fostering a workplace free from discrimination and harassment, including sexual misconduct. We do not discriminate based on any legally protected characteristics, including race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, family status, citizenship, genetic information, or veteran status, in our application, hiring processes, and employment decisions. Additionally, Drive Shack Inc. is dedicated to preventing retaliation and ensuring a respectful, equitable, and inclusive environment for all.

  • Marketing Manager

    3 months ago

    West Palm Beach, United States TalentPartners Full time

    Marketing Manager - West Palm Beach, FLKey Responsibilities:Digital Strategy Development: Develop and implement comprehensive digital marketing strategies, leveraging Google marketing and social media platforms.Google Marketing Campaigns: Plan, execute, and optimize Google Ads campaigns to enhance brand visibility, drive website traffic, and generate leads....

  • Marketing Manager

    1 month ago

    palm beach, United States TalentPartners Full time

    Marketing Manager - West Palm Beach, FLKey Responsibilities:Digital Strategy Development: Develop and implement comprehensive digital marketing strategies, leveraging Google marketing and social media platforms.Google Marketing Campaigns: Plan, execute, and optimize Google Ads campaigns to enhance brand visibility, drive website traffic, and generate leads....

  • Marketing Manager

    3 weeks ago

    palm beach, United States TalentPartners Full time

    Marketing Manager - West Palm Beach, FLKey Responsibilities:Digital Strategy Development: Develop and implement comprehensive digital marketing strategies, leveraging Google marketing and social media platforms.Google Marketing Campaigns: Plan, execute, and optimize Google Ads campaigns to enhance brand visibility, drive website traffic, and generate leads....

  • Email Marketing Manager

    4 months ago

    West Palm Beach, United States Republican National Committee Full time

    The Republican National Committee is seeking an Email Marketing Manager to join the Digital team. The ideal candidate has 1-2 years of email experience and an interest in fundraising, current events and trends, and politics. Additionally, the ideal candidate is interested in being a part of a team, collaborating with others, and long-term projects for the...

  • Director of Marketing

    4 weeks ago

    West Palm Beach, United States RREMC Restaurants Full time

    The Marketing Director’s primary duty will be to oversee the entire marketing department. Our Marketing Director will oversee, coordinate, and participate in the development of marketing strategies and products for our growing organization. The responsibility involves assessing and creating RREMC company’s marketing plan and marketing strategy, and...

  • VP Marketing

    1 month ago

    West Palm Beach, United States Robert Half Full time

    Job DescriptionJob DescriptionWe are inviting applications for the role of VP Marketing in the Private Equity industry, to be based in West Palm Beach, Florida. The key function of this role is to develop and execute a comprehensive marketing strategy, with a focus on driving business growth. The role offers an exciting opportunity to work in a dynamic...

  • Marketing Manager

    3 weeks ago

    Palm Beach Gardens, United States Lennar Homes Full time

    Marketing ManagerWe are LennarLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of...

  • Director of Marketing

    4 weeks ago

    West Palm Beach, United States Palm Beach Zoo Full time

    DescriptionAbout Palm Beach Zoo & Conservation Society We are committed to saving wildlife in wild places. Our mission is to help create connections between our guests and animals to inspire awe and action on behalf of wildlife. Every employee at Palm Beach Zoo contributes to our wildlife-saving mission. We work with local conservation partners in Florida as...

  • Hotel Marketing Manager

    3 weeks ago

    palm beach, United States Palm House Full time

    Must have hotel experience! Legal right to work in the USA is mandatory.Company DescriptionWelcome to Palm House, where modern luxury meets timeless elegance in the heart of Palm Beach. Located on Royal Palm Way, Palm House is set to become a symbol of refined hospitality. Our 79-room property offers bespoke experiences blending Palm Beach's rich history...

  • Hotel Marketing Manager

    1 month ago

    palm beach, United States Palm House Full time

    Must have hotel experience! Legal right to work in the USA is mandatory.Company DescriptionWelcome to Palm House, where modern luxury meets timeless elegance in the heart of Palm Beach. Located on Royal Palm Way, Palm House is set to become a symbol of refined hospitality. Our 79-room property offers bespoke experiences blending Palm Beach's rich history...

  • Hotel Marketing Manager

    1 month ago

    Palm Beach, United States Palm House Full time

    Must have hotel experience! Legal right to work in the USA is mandatory.Company DescriptionWelcome to Palm House, where modern luxury meets timeless elegance in the heart of Palm Beach. Located on Royal Palm Way, Palm House is set to become a symbol of refined hospitality. Our 79-room property offers bespoke experiences blending Palm Beach's rich history...

  • Marketing Manager

    4 weeks ago

    Palm Beach Gardens, United States Lennar Full time

    Marketing Manager We are Lennar Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture...

  • Marketing Production Coordinator

    4 months ago

    West Palm Beach, United States Harvard Jolly PBK Full time

    For over 40 years, Harvard Jolly | PBK has been a leader in architectural and engineering design solutions across the United States. We are constantly seeking the brightest and most talented minds to be part of our award winning firm. Here at Harvard Jolly | PBK, we pride ourselves in providing the best in class programmers, planners, architects, engineers,...

  • Marketing Manager

    2 weeks ago

    Palm Beach Gardens, United States Lennar Homes Full time

    Marketing ManagerWe are LennarLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of...

  • Sales & Marketing Director

    2 months ago

    West Palm Beach, United States Brookdale Senior Living Full time

    Job DescriptionJob DescriptionOverviewVoted by Newsweek in 2024 as one of America's Greatest Workplaces for DiversityMake Lives Better Including Your Own.If you want to work in an environment where you can become your best possible self, join us! You’ll earn more than a paycheck; you can find opportunities to grow your career through professional...

  • Marketing and Sales Assistant

    4 weeks ago

    West Palm Beach, United States New Palm Innovations Full time

    Well-established Marketing and Sales Firm in West Palm Beach invites you to join our team as a Marketing and Sales Assistant. We partner with some of the nation's largest telecommunication clients to provide telecommunications and wireless solutions to the region. This astonishing opportunity offers a great culture and growth within the company for an...

  • Vice President Marketing

    2 months ago

    West Palm Beach, United States Storage Rentals of America Full time

    Become the newest member of our exciting team at SROA Capital as we redefine self-storage!SROA Capital is a vertically integrated private equity real estate and technology platform. Our success is driven by a focused strategy of investing in self-storage on behalf of our principals and partners under the brand Storage Rentals of America. Currently, our...

  • Marketing Coordinator

    3 months ago

    West Palm Beach, United States Ironwear Full time

    Ironwear is a safety solution provider. For over 30 years we have manufactured, developed and reengineered Personal Protective Equipment (PPE) for all industrial markets around the globe. We are an established company and are growing!We are seeking a versatile and proactive Marketing Coordinator to join our team and support our marketing department across...

  • Division Director of Marketing

    3 weeks ago

    West Palm Beach, United States RogueSearch Full time

    Division Director of Marketing West Palm Beach, FL Highlights:2024 Fortune 100 Best Companies to Work For® by Great Place to Work® and Fortune top 50. Division will close over 1,200 homes in the market this year with significant annual growth.Division exceeds performance target consistently. Responsibilities:As a key collaborative partner of the Division...

  • Marketing Coordinator

    4 weeks ago

    West Palm Beach, United States Ironwear Full time

    Ironwear is a safety solution provider. For over 30 years we have manufactured, developed and reengineered Personal Protective Equipment (PPE) for all industrial markets around the globe. We are an established company and are growing! We are seeking a versatile and proactive Marketing Coordinator to join our team and support our marketing department across...