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Director of Product Marketing
2 weeks ago
Are you a Director of Product Marketing ready to take your career to the next level? We have an exciting opportunity for you Join our product marketing team and work alongside our exceptional product owners and growth marketing teams to develop and deliver top-notch marketing for our Modern Workplace Solutions (MWS) portfolio, incorporating End-User Computing/Devices, Communications and Collaboration, and Modern Workplace Services.
In this crucial role, you will partner with solution practice leads and product/service owners to develop, execute, and evolve SHI's MWS strategy. You will also collaborate with our innovative growth marketing and partner strategy teams to identify opportunities to help SHI secure new business.
We are looking for a candidate with a strong background in product marketing, excellent communication skills, and a proven track record of driving growth. We want to hear from you if you are eager to contribute to a dynamic team and make a significant impact
This position is a remote position however may be required to report to SHI Austin, TX, Somerset, NJ, or London, U.K. office location as required for business needs as determined by SHI management.
About Us
Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $14 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees - all 6,000 of them. If you join our team, you'll enjoy:
- Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
- Continuous professional growth and leadership opportunities.
- Health, wellness, and financial benefits to offer peace of mind to you and your family.
- World-class facilities and the technology you need to thrive - in our offices or yours.
Include, but are not limited to:
- Developing and managing SHI's Modern Workplace Solutions GTM strategy in partnership with our Partner Solutions Management, and Partner Marketing teams to achieve company growth goals.
- Partnering with the Managed Workplace Services solution practice leads and product/service owners to develop, execute, and evolve SHI's Managed Workplace Services propositions.
- Working closely with Growth Marketing, Partner Strategy, and Sales leadership to identify Managed Workplace Services program priorities and target audiences.
- Collaborate with internal Subject Matter Experts (SMEs) to define targeted content for various buying personas and buying stages of the SHI customer journey.
- Supporting Demand Generation, Partner Strategy, and Sales Enablement teams with market knowledge and targeted content.
- Design and deliver solutions/product marketing programs that reflect SHI's sales methodologies (current) and aspirations (future).
- Manage the production of all product marketing deliverables, including webpages, sales and marketing collateral, product and solutions videos, customer testimonials, events, and webinars.
- Maintain brand integrity across all initiatives and communications.
- Supporting Voice of the Customer activities and working with product teams to ensure continual SHI services and solutions development.
- Measure and report on programs to track Return on Investment and other KPIs, including revenues, margins, customer acquisition, and content engagement.
- Prepare promotional and strategic presentations/updates for the executive team.
- Completed bachelor's degree or relevant work experience required
- 10+ years product and solutions marketing experience in the technology industry
- Experience with one or more of the following Modern Workplace Solutions domains: End User Computing solutions/devices (Dell, Microsoft, Lenovo, HP), Communications and Collaboration Solutions, Digital Employee Experience Solutions, Multivendor Platform Support services, Device Lifecycle Management solutions, Asset Recovery Services, Device as a Service
- Experience in content creation and collaboration with creative design teams
- Excellent copywriting ability
- Outstanding verbal and written communication skills.
- Ability to understand the audience and adapt communications accordingly.
- Ability to create compelling and exciting messages that help SHI differentiate from our competitors.
- Ability to generate compelling, high-quality content across various digital formats.
- Proficiency in the entire Microsoft 365 Suite.
- Strong project management, stakeholder management, and organizational skills.
- Excellent time management skills.
- Ability to manage a high-volume role and multi-task several projects at once.
- Ability to take ownership of assigned workload/projects and follow through to completion in a fast-paced environment.
- Excellent follow-up skills with limited management engagement.
- Ability to work effectively within all levels of a large, distributed organization, internally and externally.
- Team management.
- Knowledge of all internal SHI systems, specifically Power BI and Microsoft Teams
- Experience working with outside media and handling requests for interviews, statements, etc.
- High proficiency with Microsoft Word, Excel, and PowerPoint
- Budget management skills
- Knowledgeable in working within the IT channel
- Position may require up to 25% travel
- This is a remote role with occasional travel to offices in Austin, TX/Somerset, NJ (US-based candidates) or London (UK-based candidates)
- This position's estimated annual pay range is $115,000 to $165,000, which includes a base salary and bonus. The compensation for this position depends on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual.
- Benefits may include but are not limited to, medical, vision, dental, 401K, and flexible spending.
- Equal Employment Opportunity - M/F/Disability/Protected Veteran Status
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