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Analyst, Partnership Insights
1 week ago
Title: Analyst, Partnership Insights
Job Summary:
The Partnership Strategy Analyst will play an integral role in the Partnerships group by strengthening prospective partner proposals with data and evaluating & optimizing current partner campaigns. The ideal candidate is confident in analyzing numbers and interpreting what they mean and is a proactive problem-solver. This unique hybrid role is best suited for both a creative & analytical mind versed in brand partnerships, marketing, digital media, and analytics.
Responsibilities:
- Partnership Sales Support
- Lead in-depth categories and company analysis and benchmarking
- Help develop a data-backed go-to-market strategy for priority sales categories
- Support Partnership Sales proposals by identifying opportunities best suited to partner KPIs
- Develop materials, including case studies and custom audience alignment slides, to strengthen prospect pitches with data from third-party partners
- Partnership Measurement
- Drive day-to-day management of Rams partnership tracking platforms, including social analytics and earned media tracking tools
- Track partner campaigns across social and digital channels, providing real-time insights and data-driven optimization recommendations
- Present campaign insights and recaps to internal media team, account managers, and partners
- Support execution of partner brand health studies, including survey design, content development, and reporting results
- Department Strategy & Internal Reporting
- Provide recommended valuation for various partner assets, including social & digital series, in-stadium signage, etc.
- Support monthly reporting across the Partnerships group, including sales pipeline insights, year-to-date revenue breakdown, partner assets, and key Rams audience insights
- Support annual third-party data partner evaluation
- Collaborate with partnership executives on monthly NFL revenue reports
Qualifications:
- Bachelor's degree required
- 1-3 years full-time experience
- Strategic thinker with strong creative & analytical skill
- Outstanding attention to detail in all tasks, big and small
- Strong professional communication and organizational skills
- Confidence & proven ability to analyze and interpret data
- Ability to navigate a fast-paced environment, often under tight deadlines
- Must be able to work long hours, including nights, weekends and some holidays
- Strong proficiency in Microsoft Excel and Microsoft PowerPoint
- Experience in data visualizations a plus
- Experience in social, digital, and paid social media strategy a plus
- Experience in related fields preferred (e.g., brand partnerships, brand strategy, analytics)
Salary Range: $66,600k/yr. - $67,500k/yr.
The Los Angeles Rams are proud to be an Equal Opportunity Employer. We strive to create a sense of belonging for all employees by fostering a culture of respect and inclusion, empowering everyone to be their true selves.
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