![Rockwell Automation](https://media.trabajo.org/img/noimg.jpg)
Senior Manager, Demand Generation
1 month ago
Toronto, Ontario, Canada
Cleveland, Ohio, United States
United States of America Milwaukee (South 2nd Street)
Rockwell Automation
is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.
We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that's you we would love to have you join us
Job Description
Fiix, by Rockwell Automation Inc., is on a mission to build better maintenance teams by connecting customers to the tools, resources, and technology they need to join the future of maintenance. We help our customers drive better business outcomes with easy-to-use, AI-driven maintenance software, an open ecosystem, pre-built integrations and the industry expertise they need for maintenance success.
About the team:
Our team is made up of professionals who bring together a variety of experiences, backgrounds and perspectives. We celebrate the diversity of our people and place a high value on creating an environment where everyone can bring their whole self to work.
You'll have the opportunity to work on challenging projects, develop your expertise and pursue leadership, within and outside of your role.
Responsibilities:
Create and execute global inbound lead generation and acquisition programs using a variety of channels including SEM, SEO, affiliate programs, inbound web experience and landing pages, and display advertising.
Manage a team of digital marketing experts and own lead generation funnel performance including traffic, MQLs, prospect engagement, conversion rates, and pipeline generation.
Partner closely with the campaign, revenue, and product teams to shape inbound go-to-market motions.
Drive new logo customer acquisition and deliver on pipeline goals.
Lead, guide, coach and develop a highly technical team that operates paid digital channels, web conversion strategy, SEO, digital awareness campaigns, experimentation and growth strategy.
Oversee performance and growth of our online inbound funnel in partnership with Business Development and Sales leads, continually measuring, analyzing, and reporting on programs across a variety of SaaS metrics.
Manage multi-million-dollar demand generation budget. Assess campaign ROI, adjust tactics, and allocate resources efficiently to optimize the budget and program performance.
Partner with Campaigns, Customer, and Channel Marketing functions to fulfill both always-on and initiative-based programs.
Maintain current knowledge of trends and new solutions in demand generation (e.g., AI lead scoring).
The Essentials - You Will Have:
Bachelor's degree or equivalent work experience.
Ability to travel up to 5% of the time.
Legal authorization to work in the US or Canada is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
The Preferred - You Might Also Have:
5+ years in demand generation, growth, or customer acquisition for global market; preferably in a B2B SaaS technology company.
Hands-on knowledge of demand generation principles, practices, and tactics (e.g., SEM, SEO, inbound go-to-market motion, etc.).
Deep understanding of modern marketing techniques, including persona-based marketing, digital engagement and acquisition tactics, conversion rate optimization, and AI-powered lead scoring.
Proven track record building TAM and SAM models using third party datasets to determine search volumes and YoY trends, and turning those models into operational plans.
3+ years' experience in a people management role with direct experience growing and developing others.
Proven ability to plan and implement marketing campaigns.
What We Offer:
Health Insurance including Medical and Dental.
Health Care Spending Account (HCSA - dependent on the plan chosen).
Employee Assistance Program (EAP).
Retirement plans.
Paid Time off.
Volunteering Time off.
Employer Savings Plan Matching (includes RRSP, TFSA, and EPSP).
Employer Paid DC Pension.
Maternity and Parental Leave Top-Up.
Fitness Reimbursement Program.
Flexible Work Schedule.
This position is part of a job family. Experience will be the determining factor. This is a summary of the position's responsibilities and does not reflect the entire scope of work expectations. Actual pay will be based on factors such as skills, knowledge, education, and experience.
We are an Equal Opportunity Employer including disability and veterans.
#J-18808-Ljbffr
-
Demand Generation Marketing Specialist
2 months ago
Cleveland, United States Formerra LLC Full timeJob DescriptionJob DescriptionDemand Generation Marketing SpecialistRole OverviewFormerra’s Demand Generation Marketing Specialist will plan, develop and execute targeted strategies to yield high-quality leads and enhance brand visibility, expanding the company's reach and driving revenue growth. The Marketing Specialist will leverage research and...
-
Demand Generation Marketing Specialist
2 months ago
Cleveland, United States Formerra LLC Full timeJob DescriptionJob DescriptionDemand Generation Marketing SpecialistRole OverviewFormerra’s Demand Generation Marketing Specialist will plan, develop and execute targeted strategies to yield high-quality leads and enhance brand visibility, expanding the company's reach and driving revenue growth. The Marketing Specialist will leverage research and...
-
Senior Compensation Manager
4 weeks ago
Cleveland, United States Arrow International Inc Full timeJob DescriptionJob DescriptionDescription:Arrow International is the world's largest manufacturer and supplier of charitable gaming products and solutions. We produce and distribute a wide array of products including consumables (pull tab tickets, bingo paper and ink, etc.) as well as world class, state-of-the-art, electronic gaming products. Our...
-
Senior Manager of Accounting
2 days ago
Cleveland, United States ACCEL Schools Full timeAbout the Opportunity “We believe that every child should be able to be anything they want in life, regardless of their birthplace and circumstances.” – Ron Packard, CEO & Founder Pansophic Learning is an education company that strives to provide students and educators exceptional learning solutions that enable them to maximize their success...
-
Tax Senior Manager
7 days ago
Cleveland, United States Meaden & Moore Full timeTax Senior ManagerDepartment: Tax Employment Type: Full Time Location: Cleveland, OH DescriptionFirm:Meaden & Moore is a leading CPA and business consulting firm that is a eight-time winner of The Plain Dealer's Top Workplaces, a six-time winner of Ohio Magazine's Best Places to Work and awarded Inside Public Accounting's top 50 Best of Best Firms. All of...
-
Senior Manager of Accounting
2 weeks ago
Cleveland, United States ACCEL Schools Full timeJob DescriptionJob DescriptionAbout the Opportunity"We believe that every child should be able to be anything they want in life, regardless of their birthplace and circumstances." – Ron Packard, CEO & FounderPansophic Learning is an education company that strives to provide students and educators exceptional learning solutions that enable them to maximize...
-
Senior Manager of Accounting
10 hours ago
Cleveland, United States ACCEL Schools Full timeJob DescriptionJob DescriptionAbout the Opportunity"We believe that every child should be able to be anything they want in life, regardless of their birthplace and circumstances." – Ron Packard, CEO & FounderPansophic Learning is an education company that strives to provide students and educators exceptional learning solutions that enable them to maximize...
-
Tax Senior Manager
1 week ago
Cleveland, United States Meaden & Moore Full timeJob DescriptionJob DescriptionDescriptionFirm:Meaden & Moore is a leading CPA and business consulting firm that is a eight-time winner of The Plain Dealer’s Top Workplaces, a six-time winner of Ohio Magazine’s Best Places to Work and awarded Inside Public Accounting's top 50 Best of Best Firms. All of these prestigious awards speaks to how our firm...
-
Tax Senior Manager
3 months ago
Cleveland, United States Meaden & Moore Full timeJob DescriptionJob DescriptionDescriptionFirm:Meaden & Moore is a leading CPA and business consulting firm that is a seven-time winner of The Plain Dealer’s Top Workplaces, a six-time winner of Ohio Magazine’s Best Places to Work and awarded Inside Public Accounting's Top 50 Best of Best Firms. All of these prestigious awards speak to how our firm is...
-
Tax Senior Manager
3 weeks ago
Cleveland, United States Meaden & Moore Full timeJob DescriptionJob DescriptionDescriptionFirm:Meaden & Moore is a leading CPA and business consulting firm that is a eight-time winner of The Plain Dealer’s Top Workplaces, a six-time winner of Ohio Magazine’s Best Places to Work and awarded Inside Public Accounting's top 50 Best of Best Firms. All of these prestigious awards speaks to how our firm...
-
Assistant General Manager
3 weeks ago
Cleveland, United States Shoreby Club Full timeAssistant General Manager – Shoreby Club, Bratenahl, OhioThe Assistant General Manager is an integral part of the Management team and works closely with the General Manager/COO.Nationally recognized as a Distinguished Club and one of the most prestigious clubs in Northeast Ohio, it seeks an Assistant General Manager to lead all front-of-the-house food and...
-
General Manager
3 months ago
Cleveland, United States Swensons Drive-in Restaurants, LLC Full timeJob DescriptionJob DescriptionDescription: In 1934, Wesley “Pop” Swenson had a dream. He wanted to serve folks the best burger possible, insisting on fresh beef ground in-house to ensure the best quality burgers. Since then our signature Galley Boy has won multiple awards and we have grown into 19 restaurants, 2 Food Trucks and a Commissary all located...
-
Customer Service Supervisor
2 months ago
Cleveland, United States Senior Transportation C Full timeJob DescriptionJob DescriptionJoin a young and energetic nonprofit organization working hard to help its community's seniors and disabled persons maintain their independence by providing door-to-door transportation for their daily travel needs. Senior Transportation Connection is looking for a Customer Service Supervisor. The Supervisor is responsible...
-
Transportation Specialist for Seniors
2 days ago
Cleveland, Ohio, United States New Perspective Senior Living LLC Full timePosition OverviewWelcome to New Perspective Senior LivingAt New Perspective, we are committed to enhancing the lives of seniors through dedicated service and community engagement. Our mission is to support over 2,000 seniors currently, with aspirations to expand our reach significantly. We believe in fostering a culture of teamwork and personal growth, where...
-
Senior IT Business Analyst
7 days ago
Cleveland, United States Bayforce Full timeRole Title: Senior IT Business Analyst (Epic General Ledger) Employment Type: Contract-to-Hire Preferred Location: Remote Role Overview: We are seeking a dynamic and experienced Senior IT Business Analyst specializing in Epic General Ledger to join our team. This role is integral to optimizing our hospital's business service lines by bridging the gap...
-
Senior Structural Engineer
1 month ago
Cleveland, United States Nexus Engineering Group Full timeJob DescriptionJob DescriptionJob Summary:The Senior Structural Engineer coordinates closely with the Piping, Mechanical and Electrical groups. Design of foundations and steel framing to support equipment and utilities. Work will also include the design of foundations and superstructures for platforms, walkways, and other elevated structures.The Senior...
-
Senior IT Business Analyst
3 weeks ago
Cleveland, United States Bayforce Full timeRole Title: Senior IT Business Analyst (Epic General Ledger)Employment Type: Contract-to-HirePreferred Location: RemoteRole Overview:We are seeking a dynamic and experienced Senior IT Business Analyst specializing in Epic General Ledger to join our team. This role is integral to optimizing our hospital's business service lines by bridging the gap between IT...
-
Senior IT Business Analyst
3 days ago
cleveland, United States Bayforce Full timeRole Title: Senior IT Business Analyst (Epic General Ledger)Employment Type: Contract-to-HirePreferred Location: RemoteRole Overview:We are seeking a dynamic and experienced Senior IT Business Analyst specializing in Epic General Ledger to join our team. This role is integral to optimizing our hospital's business service lines by bridging the gap between IT...
-
Senior IT Business Analyst
3 days ago
Cleveland, United States Bayforce Full timeRole Title: Senior IT Business Analyst (Epic General Ledger)Employment Type: Contract-to-HirePreferred Location: RemoteRole Overview:We are seeking a dynamic and experienced Senior IT Business Analyst specializing in Epic General Ledger to join our team. This role is integral to optimizing our hospital's business service lines by bridging the gap between IT...
-
Audit Senior Manager
3 months ago
Cleveland, United States Meaden & Moore Full timeJob DescriptionJob DescriptionDescriptionFirm:Meaden & Moore is a leading CPA and business consulting firm that is a seven-time winner of The Plain Dealer’s Top Workplaces, a six-time winner of Ohio Magazine’s Best Places to Work and awarded Inside Public Accounting's top 50 Best of Best Firms. All of these prestigious awards speaks to how our firm...