Associate Strategist

3 weeks ago

Atlanta, United States TradeSchool Inc Full time
About Trade School

Trade School is a content shop built to create high quality, strategically crafted content at scale. We believe content is a powerful tool to solve modern business problems through compelling storytelling, meaningful connections, and data-based insights. As an integrated content agency working with Fortune 500 companies, we aim to power smarter conversations between brands and people with beautifully crafted content.

Our Team

Our Communications group drives the strategic insights and opportunities for content creation that resonate with audiences and builds business impact for our clients. We thrive on connecting brands with people in authentic and relevant ways, doing so with the utmost passion, flexibility, and intelligence. We are seeking professionals to join our group who embody our culture and will help define it. The best candidates...

  • Embrace strategic challenges and thrive in new and unknown spaces and channels, especially within the digital, social and influencer marketing landscape
  • Identify innovation opportunities through self-learning and research
  • Think outside the box, and apply learnings for internal and external benefit
  • Passionately care about our work and the industry, seeking proactive opportunities in every task
  • Understand the power of content and enjoy learning what types of content resonate most with different audiences
  • Believe data comes from both traditional and undeveloped areas
  • Eagerly serve our clients and their customers
  • Crave collaboration with cross-functional, hybrid teams
  • Connect dots through use of their and others' talents
What You'll Do

The Associate Strategist supports a team of Strategists in the development of campaign strategies, content and messaging strategies, audience alignment, channel prioritization, and competitive insights. The Associate Strategist will tactically drive business outcomes for clients and the agency with a strong desire to learn and contribute to day-to-day assignments.

Responsibilities
  • Work seamlessly in helping to develop strategies that will drive client business objectives while aligning to various target audiences, messaging strategies, content types, and campaign KPIs, from awareness to consideration to sales
  • Actively participate in content and creative brief creation
  • Steward vendor relationships with various social and digital platforms, keeping pace with platform developments and maintaining creative/content spec library
  • Contribute to the strategy team's thought leadership by maintaining a pulse on brand and industry trends, presenting at internal team meetings, and writing POVs
Qualifications
  • 1+ years of experience in creative and brand strategy
  • Eager to learn about content strategy across a variety of digital and social platforms
  • Highly curious and resourceful, with the ability to pivot and problem-solve as needed
  • Strong interpersonal skills and ability to thrive in a highly collaborative working environment
  • Ability to manage multiple projects simultaneously
  • Highly organized, exceptionally detail-oriented, and accountable for results


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