Demand Generation Manager

2 weeks ago


Diamond Bar, United States Zenlayer, Inc Full time

We’re seeking a dynamic and results-oriented Demand Generation Manager to join our US marketing team based in Los Angeles. Reporting directly to the VP of Marketing, the Demand Generation Manager will play a pivotal role in driving Zenlayer’s marketing initiatives, increasing brand visibility, and supporting lead generation efforts in the US and European markets.

The ideal will be a strong generalist and tactical executor, capable of developing and implementing comprehensive marketing strategies to enhance brand awareness, drive customer acquisition, and fuel revenue growth.

**About Zenlayer**:
**Duties & Requirements**:

- Develop and execute a full-funnel B2B demand generation strategy that effectively increases brand awareness and drives leads, opportunities, and pipeline
- Plan and launch creative and engaging lead generation campaigns across all of Zenlayer’s target segments and ICPs
- Manage the digital strategy, focusing on Google Ads and Linkedin, and retargeting
- Work closely with channel and partners teams to support field marketing efforts and drive awareness through events, happy hours, and virtual activations

**Required Qualifications**:

- 5+ years of experience in B2B marketing, with a track record of developing and executing successful campaigns
- Experience with a marketing automation platform like Hubspot, Marketo, or Pardot
- Proficiency in Salesforce is a plus
- Experience with Wordpress or other landing page builders
- Excellent writing and communication skills, with the ability to create compelling content that engages our target audience
- Strong project management skills and ability to manage multiple campaigns simultaneously

**Additional Information**:

- Work Location: Diamond Bar, CA
- Job Type: Regular
- Benefit Eligibility: Yes
- Salary: Compensation package will be commensurate with experience.
- Zenlayer offers a competitive compensation package, including health, dental and vision insurance, paid holidays, vacation, personal and sick days, 401(k) plan, wellness benefits, etc.



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