Director, Marketing Operations

2 weeks ago

Waltham, United States Constant Contact Full time

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. _There's something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams_. Here, we all play an integral part in helping business owners, entrepreneurs, non-profits and individuals to succeed by giving them all the help and tools they need to grow online. We're energized by new challenges and new possibilities-and we're just getting started

Constant Contact is looking for a Marketing Operations Director to join our Marketing Team. The Marketing Operations Director reports into the Sr. Director of Lifecycle Marketing and manages a talented team that will scale and optimize our Martech stack. This job is right for you if you have a start-up mindset and are a collaborative team leader who can set a clear roadmap and get buy-in from cross-departmental stakeholders. You are data oriented, and can develop plans for data-hygiene and list management. And most importantly, you love CDPs and predictive analytics, and are excited each day to utilize these tools to provide a 1:1 experience to drive customer success.

**What you'll do**:

- Develop, document, and optimize processes; Collaborate with the heads of Data and Analytics, Customer Lifecycle, and Product to unify disparate customer data points and deliver a solution for personalization across marketing channels
- Oversee the continued development and optimization of Tealium as it connects to SFSC, SFMC, Pendo, Optimizely, GV360 and social.
- Manage marketing ops backlog across multiple solutions, drive the planning, execution and insight generation
- Oversee the execution of campaigns in the marketing automation platforms
- Manage 3+ employees; train, coach, and prioritize work across the team

**Who you are**:

- You understand persona-based marketing, targeting, and segmentation
- Skilled in process management; ability to identify, organize, and map business flows
- Have experience developing and implementing a CDP and predictive analytics to deliver effective marketing campaigns
- Have strong quantitative, analytical and problem-solving skills
- Enjoy working in a fast-paced environment
- Bachelor's degree or equivalent, 8+ years of prior marketing technology experience
- Experience with Tealium, Leadspace, or other CDP

**Why You'll Love Us**:

- We celebrate one another's differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees.
- Join the experts. If you're passionate about supporting businesses and organizations, you won't find a better spot to share your talent. We're dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non-profit organizations, and community groups.
- You'll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
- A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family
- At Constant Contact, we're all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person, participate in live trainings, and socialize with colleagues._
- The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)_

**_ Notice to Recruiters and Staffing Agencies:_**
- Constant Contact has an internal talent acquisition department and designated career site for individuals looking to join our team. Constant Contact will not accept unsolicited resumes from any external recruiters, staffing firms, search agencies or any fee-based referrals. Any unsolicited resumes sent to directly to Constant Contact, in any capacity will be considered property of Constant

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