Digital Sales Strategist

2 weeks ago

Providence, United States Cumulus Media Full time

**The audio industry is on fire - from podcasting and streaming to smart speakers and live radio - and it’s never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio companies**

**CUMULUS MEDIA **is an audio-first media company delivering premium content to millions of people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local radio programming through hundreds of radio stations across the US; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the Academy of Country Music Awards, and many other world-class partners across thousands of affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees.

**Responsibilities**:

- Achieve digital revenue budget through support and implementation of digital sales strategies.
- Collaborate with local management to establish digital priorities and expectations for local sales team.
- Support sales staff by participating in client needs assessment and client pitch meetings.
- Assist in developing client proposals.
- Step up as an effective external consultant and internal trainer on Cumulus’ digital tactics, benefits, and trends.
- Analyze existing customer base to identify upsell opportunities and collaborate with account executives to develop sales strategy.
- Participate in account management and renewal efforts as needed.
- Collaborate daily - maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders.
- Provide the sales team with ongoing digital education through coaching and training.
- Other duties and special initiatives as assigned.

Job Requirements:
**Qualifications**:

- 5+ years of digital sales, marketing, or advertising experience required, media industry exposure a plus.
- Experience selling and managing digital marketing solutions for local and regional advertisers.
- Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc.
- Experience developing effective digital marketing strategies to accomplish advertiser goals.
- Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross platform solutions, etc.
- Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully.
- Time management and organizational skills, with high attention to detail.
- Excellent analytical and problem-solving skills.
- Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally.
- Bachelor’s degree in business, marketing or a related field is preferred.

**What we offer**:

- Competitive compensation package that includes salary plus incentives and outstanding benefits.
- Professional growth and career opportunities
- Focused, responsible, and collaborative work environment with the ability to ask, “what if” and try innovative solutions.
- Medical, Dental & Vision Insurance coverage
- 401K with company match
- Paid Vacation, Sick & Holiday time off
- Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:
** CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).**

**Job Snapshot**:
**Employee Type**: Full-Time

**Location**: Providence, RI (Onsite)

**Job Type**: Sales, Media - Journalism - Newspaper, Marketing

**Experience**: Not Specified

**Date Posted**: 04/01/2024

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