Copy Manager

2 months ago

Rosemont, United States US Foods, Inc. Full time

**New Ways of Work**: This position has been segmented as hybrid meaning the work is a combination of 2 days onsite In Rosemont, IL (Tuesday, Wednesday) and 3 days remotely (Monday, Thursday, Friday) as defined by the role segmentation.**

**RESPONSIBILITIES**:

- Develop and execute content strategies aligned with the company's overall marketing and branding objectives.
- Creates exciting and unique brand and product stories that resonate with our customers.
- Develops and maintains brand style guides. Ensure consistency in brand voice, tone, and messaging across all communication channels
- Stay informed about industry trends, competitor activities, and customer preferences to inform content strategies and messaging.
- Attends meetings and makes presentations to company stakeholders as necessary.
- Presents creative concepts to cross functional teams to ensure communication of the brand strategy and execution of the concept.
- Manages copy development, including overall organization, flow, direct fact checking, appropriate referencing, fair balance and other regulatory requirements in partnership with Legal.
- Lead and manage a team of copywriters, providing guidance, feedback, and support to ensure high-quality output and adherence to deadlines.
- Collaborate with cross-functional teams, including marketing, design, and product development, to ensure alignment and integration of messaging across all channels.
- Partners with Creative leadership to ensure copy and design are aligned to deliver product and brand stories.
- Adheres to demands of production schedule. Be aware of release schedule and devote time necessary to meet deadlines.
- Other duties as assigned by manager

**SUPERVISION**:

- 1 Copywriter internal and 3 Copywriters external agency

**RELATIONSHIPS**
- ** Internal**:Creative, Marketing, Business, Analytics, Ecommerce and IT partners
- ** External**: Marketing Agencies, digital, ecommerce content and social media agencies

**WORK ENVIRONMENT**
- ** Hybrid**: This role is partially remote, and the associate is expected to perform assigned responsibilities from a combined home-based and office-based environment.

**MINIMUM QUALIFICATIONS**
- Must possess minimum of 7 years of agency or in-house agency multi-channel experience
- Proven experience in copywriting and content creation, in a managerial or supervisory role.
- Deep experience with crafting marketing copy, both from a product and content perspective.
- Experience collaborating with senior-level management and executives on crafting brand identity and articulating it through messaging and copy.
- Experience partnering with Design leaders to tell a brand's story through a seamless marriage of copy plus visuals.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Excellent leadership and interpersonal skills, with the ability to motivate and inspire team members.
- Proficiency in content management systems, SEO principles, and digital marketing tools.
- Knowledge of legal and regulatory requirements related to content creation and advertising.
- Analytical mindset with the ability to interpret data and draw actionable insights.
- Creative thinker with a passion for storytelling and brand building
- An influencer with excellent communication, cross-group collaboration, and planning skills with a strict attention to detail.
- Skilled in Adobe Creative Suite, Excel, Microsoft Office Suite and Word
- Less than 10% of travel

**EDUCATION**
- Bachelor's degree in related field required

**CERTIFICATIONS/TRAINING**
- N/A

**LICENSES**
- N/A

**PREFERRED QUALIFICATIONS**
- Master’s degree in related field preferred
- Experience from in-house food company or B2B preferred
- Knowledge of basic AI and HTML helpful

**PHYSICAL QUALIFICATIONS**
- Standard required physical activities including length of time performing each activity.

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