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Director of Wholesale

4 months ago


Ontario, United States NEW VISION INTERNATIONAL INC Full time

**About Westin Furniture**

Westin Furniture is an industry leading provider of indoor and outdoor patio furniture. With over 20 years in the industry, our products can be found in specialty stores, department stores, home centers, and online retailers.

**About This Position**

**Position Responsibilities**:

- Develop clear sales strategy plans that will maximize the SKU listings across all organic platforms.
- Build relationships within national and independent accounts across all departments to secure diverse business opportunities by opening the right accounts in a timely manner.
- Experience working with big box retailers such as Walmart, Home Depot, Lowe’s, Costco, and other regional retail accounts. Familiar with household, kitchen, and home goods category is preferred.
- Maintaining a great relationship with secured accounts.
- Guides and recommends ideal procedures to executive team, it is important to have a strong idea of strategy.
- Evaluate, procure, and develop sales support systems.
- Monitor performance and provide support through frequent interactions with members of the sales team.
- Monitor KPIs and budgets to assess sales performance.
- Become the expert on assigned accounts. Understand the retailer’s needs, strategies, and objectives. Use this expertise to generate more business within each individual account.
- Utilize Category Management and Fact-Based Selling concepts in every account.
- Work with merchants and executive teams to identify and evaluate new product ideas.
- Target specific prospect accounts for conversion, execute sales action plans, understand account needs, develop relationships, and assist in securing new business.
- Create and deliver retailer specific presentations for PLR, Promotions, Mid-Season updates, etc.
- Provide Division VP with regular summaries of current total POS performance across assigned accounts and future sales forecast.

Education and Experience:

- Bachelor’s degree in Business or related discipline required.
- Retail Field Sales: 5+ years (required)
- 5+ years’ experience leading a sales team
- Wholesale distribution experience is a plus.
- A minimum of 2-4 years’ work experience in Furniture industry is preferred.
- Experience working with syndicated data or category management preferred.

**Required Skills**:

- Excellent analytical skills; ability to learn and use syndicated data to forecast trends and projections and analyze the effectiveness of promotional activity.
- Strong customer focus and relationship building with merchants.
- Strong presentation skills; ability to communicate effectively with all levels within the organization and customer organizations.
- Intermediate to advance PC skills (spreadsheet, word processing, presentations, outlook).
- Approximately 10% travel required.
- Working on nights and weekends may be required during peak seasons.
- Bilingual languages preferred.
- Experiencing in handling with wholesale accounts preferred. (Walmart, Amazon, Best Buy, etc. )