Membership Growth Coordinator

3 weeks ago

Washington, United States Row House Full time

**About Row House**:
At Row House, we're redefining indoor rowing, creating a wave in the fitness industry with our inclusive, empowering, and community-driven approach. We offer a synchronized rowing experience that celebrates diversity, champions camaraderie and delivers authentic, full-body workouts. Our ethos centers on lifting everyone up, ensuring every member feels part of the Row House rhythm. It's not just about rowing; it's about building a community where every member can thrive, regardless of their fitness level. At Row House, every stroke is a step towards personal growth and communal success, in an atmosphere that's as welcoming as it is energizing.

**The Role**:
We are searching for a Membership Growth Coordinator with a burning passion for fitness and community. This role goes beyond traditional sales; it's about welcoming individuals into a lifestyle that values wellness, connection, and collective success. Your mission will be to forge meaningful connections within our local community, partner with like-minded businesses, and introduce new members to the Row House family, helping them to set sail towards their fitness goals. This role will be responsible for three locations in the DMV.

**Why You'll Love It Here**:

- Inclusive Culture: Dive into an environment that celebrates diversity and unity, where every member and employee brings something special to our collective journey.
- Rewarding Growth: Not only will you be helping others to achieve their fitness dreams, but you'll also have the opportunity to meet your own professional and personal goals, with clear pathways for advancement and skill development.
- Camaraderie and Community: At Row House, we row as one. Enjoy a workplace that's as much about building friendships and community as it is about achieving business success.
- Authentic Connection: Be part of a brand that's genuine and grounded, offering experiences that connect our members not just to their physical well-being, but to the heart and soul of rowing.

**Your Responsibilities**:

- Community Engagement & Partnership Building: Actively engage with the local community to forge meaningful connections and partnerships with businesses, universities, and community organizations to create lead opportunities for Row House.
- Referral Program Management: Develop, promote, and manage an effective referral program designed to encourage our members to share their Row House experience with friends and family, thereby driving membership growth.
- Telephone & Digital Communication: Conduct telephone inquiries, follow-up calls, and customer care calls with the aim of enhancing customer satisfaction, addressing inquiries, and encouraging continued engagement with our studio.
- Studio Previews & Tours: Lead engaging and informative studio previews and tours for prospects and existing fitness program holders, showcasing the unique benefits and inclusive environment of Row House, and answering any questions they may have.
- Sales Strategy Execution: Play a pivotal role in executing our sales strategy, including identifying target markets, setting sales goals, and tracking progress towards these goals to ensure the effectiveness of our sales operation.
- Customer Onboarding & Retention: Assist in the onboarding of new members by providing them with all the necessary information to get started, and implement retention strategies to maintain a high level of member engagement and satisfaction.
- Event Organization: Organize and host events that not only showcase the Row House experience but also strengthen our community ties, such as wellness workshops, charity rowing challenges, and member appreciation events.
- Feedback & Improvement: Actively seek feedback from members and prospects to identify areas for improvement in our services, offerings, and community engagement efforts, and work with the management team to implement changes.
- Sales Reporting & Analysis: Regularly report on sales activities, outcomes, and member feedback, using data to analyze the effectiveness of sales strategies and making recommendations for optimization.

**What We're Looking For**:

- A passion for fitness and a knack for connecting with people from all walks of life.
- 2-3 years of experience in sales, marketing, or a related field, ideally within the fitness, wellness, or retail industries.
- Proven track record of achieving sales targets and driving business growth through innovative strategies and community engagement.
- Strong communication skills, both verbal and written, with the ability to inspire and connect with a diverse audience.
- Experience in organizing events and leading group activities, demonstrating exceptional organizational and leadership qualities.
- Knowledgeable about the local market, with a keen ability to identify and cultivate partnerships and opportunities for collaboration.
- Team-oriented mindset, with a focus on supporting colleagues and contributing to a positive, inclusive wor

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