Marketing Associate
2 weeks ago
The Marketing Associate manages daily administrative tasks, conducts market research, gathers consumer behavior data, creates reports on marketing metrics, assists in organizing promotional events, and coordinates with other teams to create advertising material.
Temporary Position
**Duties and Responsibilities**:
- Using content gathered from multiple sources, create a blog library and posting schedule by developing a list of blog post topics and editing existing copy.
- Update website content and create new content as needed, using SEO guidelines to increase web traffic.
- Identify gaps in existing content, and research and recommend new topics.
- Working with graphic designer, ensure consistency in all written communications (style, format, fonts, logos, images, and tone)
- Perform other job duties as assigned.
**Experience**:
- Experience as a Content Writer or similar role.
- Ability to quickly grasp fuel/propane industry concepts and make them easily understandable.
- Proven work experience as a Marketing Associate, Marketing Assistant or similar role
- Knowledge of marketing digital tools and techniques
- Experience with SEO/SEM campaigns
- Solid computer skills, including MS Excel, web analytics and Google AdWords
- Excellent communication and presentation skills
- Strong analytical skills with a goal-oriented attitude
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