Cardinal Activities Board Marketing Officer

2 weeks ago

Beaumont, United States Lamar University Full time

Posting Summary

**Position Title**
- Cardinal Activities Board Marketing Officer (Position for Fall 2024)**Posting Number**
- STU300**VP Area**
- VP Student Affairs**Division**
- Student Engagement**Department**
- Student Engagement**Location**
- Student Setzer Center**Student Supervisor**
- Kyle Fayan**Work Study Required?**
- No**Job Duties**
- Create marketing plans to promote Cardinals Activities Board (CAB) events effectively.
- Design visually appealing promotional materials such as posters, flyers, digital graphics, and social media content to advertise upcoming events. Ensure consistency in branding and messaging across all materials.
- Maintain and enhance CAB’s presence on social media platforms by posting engaging content, interacting with followers, and utilizing relevant hashtags and trends.
- Coordinate publicity campaigns to generate buzz and excitement for events.
- Work closely with CAB Event Officers to align marketing efforts with event objectives and timelines. Provide support in promoting events through various channels and maximizing attendance.
- Attend event planning meetings for CAB to stay informed about upcoming events, discuss marketing strategies, and provide input on promotional initiatives.
- Actively engage with the campus community to solicit feedback, build relationships with student organizations and campus stakeholders, and promote a sense of community around CAB events.

**Minimum Qualifications**
- Demonstrate experience in marketing, advertising, or related fields through coursework, internships, or extracurricular activities.
- Proficiency in graphic design software (Canva, etc.) and a strong creative eye for designing visually appealing promotional materials.
- Understanding of social media platforms and managing social media accounts for organizations or events.
- Strong time management skills - this role will involve balancing various responsibilities, meetings, and event deadlines alongside your academic coursework.
- Excellent written and verbal communication skills, with the ability to effectively convey messages to wide audiences.
- Ability to work collaboratively with Event Officers, fellow student leaders, and campus stakeholders to achieve common goals.
- Flexibility to work evenings and weekends as needed to support event promotion.
- Have experience and knowledge of how to utilize LU Hub.
- Minimum cumulative GPA of 2.5 and good standing with the university.

**Physical Requirements**

**Certifications Required**

**Work Hours**

**Job Conditions**

**Additional Instructions for Applicants**

**EEO Statement**

Lamar University is An Equal Opportunity Employer

**Security Sensitive Statement

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