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Associate Director of Communications
3 days ago
**Company**:National Council of Jewish Women
**Job title**: Associate Director of Communications
**Position type**: Full-time
**Salary range**: $80,000-$95,000
NCJW seeks an Associate Director of Communications to join our team in amplifying and elevating the critical issues impacting women, children, and families in the United States and Israel. They shape the narrative that drives impact and broadens NCJW's audience. The successful Associate Director has a strong familiarity with and appreciation for, if not expertise in, digital communications and is a dynamic storyteller who can translate complex policy and issues for a diverse national constituency including partners, donors, other stakeholders, and the public.
**Role accountabilities**:
Strategy
- Create high-impact strategic campaigns focused on strong calls to action across both online and offline channels
- Lead efforts to develop overall communication and public relations activities (traditional, digital, and social) to help advance NCJW's advocacy agenda while building awareness and affinity for the organization
- Identify opportunities to support organizational initiatives and develop communications materials and programs to promote and publicize these activities
- Build and foster collaborative relationships with other departments within the organization to stay informed and abreast of new and ongoing initiatives
- Directly manage the Digital Media Specialist toward the goal of maximizing the online presence and visibility of NCJW
Media Relations
- Establish and nurture relationships with reporters, editors, media outlets — traditional and non-traditional; develop and implement media strategy that is informed by those relationships.
- Support the Communications team in accurately and swiftly identifying, engaging, and responding to trending news events, issues, and legislation of national importance, often requiring sensitive judgment calls in emerging issues affecting women, children, and families
- Oversee the development and production of graphics and design products that advance NCJW's strategic priorities, particularly for use in social media
- Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points, editorial board memos, and communications strategies
Content Development
- Oversee the development, distribution, and maintenance of all organizational and programmatic content for digital and print media — newsletters, web and blog posts, one-pagers, brochures, ads, infographics, videos, and more
- Oversee or build/design both print and digital products rooted in an understanding of social justice and advocacy, including but not limited to, digital graphics, fact sheets, infographics, fundraising reports, flyers, invitations, presentations, and advertisements
- Create branded templates for documents, presentations, and collateral material to be used by NCJW staff and Sections (local chapters)
Management
- Assist in managing the Communications Department by:
- Acting as lead department staff in Communications Director's absence
- Supervising 1-2 communications staff and interns by overseeing work, providing feedback and coaching, and ensuring a cohesive and coherent team-wide approach to advancing NCJW priorities
- Working with Communications Director to plan annual communications work and related budget
- Occasionally serving as liaison to NCJW CEO when director are not available
- Developing and facilitating department planning, calendaring, and related meetings
**Qualifications**:
- 5+ years of experience in strategic communications, public relations, marketing, digital content development, or related fields
- A deep appreciation for the history and lived practices within Jewish tradition, culture, identities, community, and the issues and diverse communities for which NCJW advocates
- Experience working on issue-based advocacy, digital marketing, and public awareness campaigns, as well as communicating complex issues to a variety of targeted audiences
- Knowledge of how the government and Washington work
- Outstanding oral and written communication with attention to detail and AP style
- Ability to develop a compelling, nuanced, and strategic brand and story that reaches a broad range of audiences and stakeholders, especially as it relates to digital engagement
- Ability to manage one's time and priorities with competing responsibilities and multiple stakeholders
- Well-developed public relations skills and ability to respond to situations with cultural and political appropriateness and sensitivity.
- Intellectual curiosity, and receptivity to feedback.
- A commitment to the values of diversity, equity, inclusion, and belonging; a passion for social justice and NCJW's mission.
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