Marketing Specialist

3 weeks ago

Kalamazoo, United States Western Michigan University Full time

**Position Details**:

- Posting Summary

**College**
- College Of Aviation**Executive Area**
- Provost & VP Academic Affairs**Department**
- College of Aviation- Posting Detail Information

**Posting Number**
- S717P**Job Type**
- Full Time, Regular**Pay Type**
- Exempt/Salaried**Pay Grade**
- E**Campus Location**
- WMU-Battle Creek - College of Aviation**Salary Range**
- Pay is commensurate with qualifications and experience, combined with an excellent benefits package.**General Summary**
- Develops and implements marketing, promotion, and communication strategies for the department or college under general supervision.

**Major Duties**
- Develops or assists with development of promotional materials and designs for marketing projects utilizing a variety of tools.
- Coordinates development of marketing and communication material and develops copy.
- Writes and proofs promotional material, reports and publications, press releases, Web and social media content.
- Translates message points into clear communication and meets well-defined communication objectives.
- Gathers information and data for various marketing and communication initiatives.
- Coordinates marketing communication activities.
- Assists with planning and execution of various events.
- May approve advertising within budget parameters.
- May be responsible for special projects or operational services.
- May supervise student employees.

**Minimum Qualifications**
- Bachelor’s degree in related field from an accredited institution.
- One year’s relevant experience.

**Desired Qualifications**

**Special Instructions to Applicants**
- Internal applicants should use the WMU - Internal Application.
- External applicants should use the WMU - Application.

**Additional Position Information**
- Terminal position ends 06/30/2025.
- Application credentials will be accepted until the position is filled.

**Physical requirements and working conditions

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