Xm Strategy

3 weeks ago


Chicago, United States Qualtrics Full time

At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.

When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 6,000 people across the globe who think that’s work worth doing.

**XM Strategist - Enterprise**

**Why We Have This Role**
- Our XM Strategists support our sales teams by bringing their years of experience and credentials to bear through defined client engagements ranging from executive coaching sessions to more in-depth workshops.
- This team dives deep on key deals and strategic accounts to positively influence time to close, average deal size and overall win percentage.
- The XM Strategist for our enterprise business will act as an expert advisor across our core XM domains (customer, employee and market research) as well as across several key industry verticals including retail and B2B.
- While most of your efforts will be focused in the pre-sales environment, some of the additional cross-functional initiatives may include input in product direction, content generation, contributing to analyst reports/relationships, attending events, and influencing account-based marketing activity.

**How You’ll Find Success**

**How You'll Grow**
- While this role is designated ‘enterprise’, it is not dedicated. As such, there is opportunity to work across specialized verticals including public sector (education and government), healthcare & life sciences and financial services & insurance.
- The XM category cuts across several stand-alone areas of professional expertise. In this role you will gain exposure not only to areas that align with your core areas of expertise (e.g., employee experience), but will also be afforded the opportunity to shadow and eventually own motions aligned to other areas under the XM umbrella (e.g., customer experience and market research).

**Things You’ll Do**
- Work directly with sales teams pursuing key deals across quarters and years. These deals could range from large dollar deals with significant impact on short-term company performance to important industry leaders who prefer to take a crawl-walk-run approach to XM. Either way, your expertise and guidance will be essential to effectively meeting our customers' needs.
- Engage with select existing customers who have the potential to act as flagship advocates and are wanting to significantly expand their license within or across XM categories.
- Act as a support / guide to the service delivery teams (internal and ecosystem) in key flagship accounts and as a trusted advisor to the C-suite / budget holders of our most valued customers.
- Influence go-to-market strategy for XM:

- Provide guidance to the PMM team on product positioning and messaging, competitive intelligence and key trends influencing how we position and grow.
- Provide guidance to the teams responsible for unlocking barriers to growth in this market (e.g. accessibility, security, procurement frameworks) and work with these groups to proactively address critical issues
- Provide guidance on thought leadership content to help build our brand in market. Be a visible, strategic thought leader at our most strategic customer events

**What We’re Looking For On Your CV**
- College degree in a related field (e.g. Psychology, Business, Social Sciences, Economics, etc.). Graduate degree preferred.
- Experience working in or with enterprise teams owning CX, EX or MR functions within name-brand organization
- Experience consulting on the design and implementation of Experience Management (XM) Programs - Employee or Customer
- A strong knowledge of survey/assessment design, change management consulting, and quantitative or qualitative data analysis
- A strong understanding of industry trends and an ability to articulate for the layperson
- Demonstrated ability to persuasively communicate complex concepts at the highest level within organizations and an ability to build relationships with strategic decision makers

**What You Should Know About This Team**
- We pride ourselves on being a team that not only understands but also contributes to the achievement of the com


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