Associate Brand Manager, Stoker's

3 weeks ago

Santa Monica, United States Turning Point Brands, Inc. Full time

**Who we Are**:
Turning Point Brands, Inc. (NYSE: TPB) is a leading manufacturer, marketer, and distributor of branded consumer products with active ingredients. We sell a wide range of products exclusively to adult consumers, from our iconic brands to our next generation products to fulfill evolving consumer preferences. Our three focus segments are led by our core, proprietary brands including Zig-Zag® (rolling papers and wraps), Stoker’s® (looseleaf chew and moist snuff) along with our distribution platforms in NewGen. Our products are sold in over 215,000 retail outlets in North America and through our e-commerce platforms. Our businesses generate solid cash flow which we use to finance acquisitions, increase brand support, expand our distribution infrastructure, and strengthen our capital position.

**Let’s Build Great Experiences Together**

As a team of ambitious individuals, we strive to be the best at what we do. We have an entrepreneurial and creative approach to get the job done. Do you have a great attitude about life? Are you a great communicator with the ability to learn? Do you have tenacity, grit and are unafraid to fail? If you answered yes to these questions, we want you on our team

**About the job**

Turning Point Brands is seeking an Associate Brand Manager for the Stoker’s ® brand. Stoker’s has a proud heritage dating to 1940. Stoker’s competes in the chewing tobacco segment, where it has grown to the #1 position, and in the moist snuff segment, where it remains one of the fastest-growing brands. The portfolio also includes Beech-Nut®, launched in 1897, and a diverse collection of other chewing tobacco brands that offer a variety of consumer choices and tastes. This role reports to the Sr. Brand Director, Stoker’s Segment & Brand Experience, but will work closely with numerous cross-functional partners and is responsible for setting brand strategy and execution.

**Essential Functions**
- Oversee the development of the annual marketing plan to ensure growth targets (share, volume, financial performance) are achieved, while maintaining compliance with legal and regulatory requirements.
- Builds plans that are consumer-first with an understanding of the full picture of brand building (the Ps).
- Guide the creative executions that build brand equity based on brand positioning, campaigns, vision statement, and core strategies.
- Leverage category trends and consumer insights to build brand plans that continue to grow this iconic brand.
- Overseas annual on pack promotional planning, incentives, creative, and build out, Coordinating allocations and ship list fulfillment with Sales.
- Build an integrated marketing communication plan and overall brand strategy with key internal stakeholders; prioritizing the rapid increase of brand awareness, trial, and repeat.
- Evaluate the competitive landscape and ensure the brand is effectively competing.
- Strong P&L influence inclusive of sales forecasts/projections, COGS optimization, and resource allocation.
- Oversee the in-market product offerings and determine portfolio optimization to ensure we are maximizing top and bottom-line growth while minimizing cannibalization.
- Drives Product Development to align on commercialization and go-to-market plans of incremental line extensions and/or new products, where relevant.
- Partner with Sales on creating brand initiatives and priorities, trade allowances, in-store programming, customer sell-in presentations, and education materials.
- Partner with Digital team to create and support digital plans that support annual growth targets with a keen focus on a balanced investment given the Stoker’s brand goals.
- Partner with Creative team to drive break-through consumer centric creative work with a concentration on building brand awareness, equity, and establishing key points of differentiation.
- Partner with cross-functional teams to drive process improvements with a focus on productivity and efficiency.
- Collaborate with cross functional teams to ensure strong business plans and execution.
- Provide regular updates on assigned brand(s) to senior management.
- Potential to manage staff including recruiting, hiring, training, coaching, supporting, etc.

**Minimum Qualifications**
- 3 to 5 years’ experience, ideally in a CPG company.
- Responsible for being knowledgeable of and acting in strict accordance with the requirements of all relevant laws, regulations, and Company policies, including, among other areas, Food and Drug Administration regulations, which the company will assist in and coordinate training.
- Proficient in Microsoft Word, Excel, PowerPoint, and Outlook.

**Preferred Qualifications**
- Nielsen/IRI experience.
- Ability to travel 15% of the time.

**Let’s talk money and perks**

The pay range for this role is between $90,000 to $98,000 a year.

Turning Point Brands offer a competitive salary and benefits.
- 12 Paid Holidays
- PTO (Paid Time Off)
- 401K with company

  • Associate Brand Manager, Stoker's

    2 days ago

    Santa Monica, United States Turning Point Brands, Inc. Full time

    Turning Point Brands, Inc. (NYSE: TPB) is a leading manufacturer, marketer, and distributor of branded consumer products with active ingredients. We sell a wide range of products exclusively to adult consumers, from our iconic brands to our next generation products to fulfill evolving consumer preferences. Our three focus segments are led by our core,...

  • Account Manager

    7 hours ago

    Santa Monica, United States Turning Point Brands, Inc. Full time

    Who we are: Turning Point Brands, Inc. (NYSE: TPB) is a leading manufacturer, marketer, and distributor of branded consumer products with active ingredients. We sell a wide range of products exclusively to adult consumers, from our iconic brands to our next generation products to fulfill evolving consumer preferences. Our three focus segments are led by our...

  • Brand Manager

    2 days ago

    Santa Monica, United States Tailored Management Full time

    Join the world's leading music company! Our client owns and operates a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. Position Details: Job Title: Product Manager, Brand Management Shift: General Business Hours Location: 1601 Cloverfield Blvd #6000N Santa Monica, CA...

  • Brand Project Manager

    1 week ago

    Santa Monica, United States Russell Tobin Full time

    Russell Tobin & Associates is currently seeking a Brand Project Manager to work for our client in the music industry! Apply now for consideration! Contract: 4 monthsLocation: Santa Monica, CAPay Range: $25-30/hr depending on experience Responsibilities:Support Brand Directors in day-to-day project management of ecomm, retail and licensing launches for a...

  • Brand Project Manager

    1 week ago

    Santa Monica, United States Russell Tobin Full time

    Russell Tobin & Associates is currently seeking a Brand Project Manager to work for our client in the music industry! Apply now for consideration! Contract: 4 monthsLocation: Santa Monica, CAPay Range: $25-30/hr depending on experience Responsibilities:Support Brand Directors in day-to-day project management of ecomm, retail and licensing launches for a...

  • Part-Time Operations Analyst

    17 hours ago

    Santa Monica, United States Turning Point Brands Full time

    Who we are: Turning Point Brands, Inc. (NYSE: TPB) is a leading manufacturer, marketer, and distributor of branded consumer products with active ingredients. We sell a wide range of products exclusively to adult consumers, from our iconic brands to our next generation products to fulfill evolving consumer preferences. Our three focus segments are led by our...

  • Manager, Brand Marketing

    1 day ago

    Santa Monica, United States FIGS Full time

    FIGS is looking for a talented Manager, Brand to join the Brand Marketing team. As a member of the larger Marketing organization, you will be responsible for developing and executing marketing and creative strategies for FIGS. We are looking for someone with brand or product management experience, including various aspects of brand architecture, positioning,...

  • Product Manager, Brand Management

    16 hours ago

    Santa Monica, United States Intelliswift Full time

    Job ID: 24-02585 Job Title: Product Management/Brand Management Location: Santa Monica, CA 90404 (Hybrid) Duration: 5 months Contract Type: W2 only Pay Rate: $30.62/Hour Responsibilities Support Brand Directors in day-to-day project management of ecomm, retail and licensing launches for a series of clients, coordinate the end-to-end merchandise approval...

  • Product Manager, Brand Management

    4 weeks ago

    Santa Monica, United States Data Pioneer Inc Full time

    Job Description: Job Title: Product Manager, Brand Management Support Brand Directors in day-to-day project management of ecomm, retail and licensing launches for a series of clients, coordinate the end-to-end merchandise approval process for all licensed products.Maintain team documents, including but not limited to client contacts, music release and...

  • Brand Manager

    2 days ago

    Santa Monica, United States Providence Full time

    Saint John's Health Center Foundation (SJHCF) has been providing philanthropic support to Providence Saint John's Health Center for nearly 50 years. Since its inception, SJHCF has generated more than $1 billion in revenues to support innovative and compassionate patient care at Saint John's. SJHCF is at an exciting time in its history. In 2021, the...

  • Senior Manager, Brand Social

    1 day ago

    Santa Monica, United States Aquent Full time

    Our client’s Marketing team is seeking a Sr. Manager, Brand Social who will help manage and lead special projects, including the social strategy, creative and execution. The successful candidate will be a strong collaborator, communicator, and detail oriented. You will be required to be a cross-functional partner to ensure messaging and creative is clear,...

  • Sr. Manager, Brand Planning

    1 month ago

    Santa Monica, United States CareerBuilder Full time

    Job Description: The Sr. Manager of Brand Planning & Operations is responsible for leading the facilitation and development of the annual brand marketing business planning process as well as the mid to long term strategic plan. The Sr. Manager will be a critical driver in helping to increase household penetration, drive volume and expand market share of Red...

  • Assistant Director of Brand Narrative

    8 hours ago

    Santa Monica, United States Momentous Full time

    Job DescriptionJob DescriptionDirector of Brand Narrative COMPANY OVERVIEWMomentous is a dynamic, fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive well-being. At Momentous, we believe that people at their best will produce a positive impact in their personal lives, communities, and,...

  • Manager

    4 hours ago

    Santa Monica, United States Mashburn, LLC Full time

    Job DescriptionJob DescriptionWHAT IS THE BRAND?Mashburn is an Atlanta-based apparel and lifestyle brand launched in 2007 with a single passion: taking care of people. The company designs, manufactures, and markets a nationally recognized assortment of menswear (Sid Mashburn) and womenswear (Ann Mashburn) alongside other high-quality, iconic brands. We want...

  • Brand Manager

    7 hours ago

    Santa Monica, United States Providence Service Full time

    Description Saint John's Health Center Foundation (SJHCF) has been providing philanthropic support to Providence Saint John's Health Center for nearly 50 years. Since its inception, SJHCF has generated more than $1 billion in revenues to support innovative and compassionate patient care at Saint John's. SJHCF is at an exciting time in its history. In 2021,...

  • Brand Designer

    2 days ago

    Santa Monica, United States fpSOLUTIONS CEO Full time

    Club Kuma is a creative studio that partners with clients and creators to brand, design, and manufacture award-winning hero products. Built on a heritage of creativity and innovation, we are one team, in-house. By delivering elevated design and unparalleled service, we set the trend. Then set it again.With headquarters in sunny Santa Monica and a creative...

  • Brand Designer

    16 hours ago

    Santa Monica, United States fpSOLUTIONS CEO Full time

    Club Kuma is a creative studio that partners with clients and creators to brand, design, and manufacture award-winning hero products. Built on a heritage of creativity and innovation, we are one team, in-house. By delivering elevated design and unparalleled service, we set the trend. Then set it again.With headquarters in sunny Santa Monica and a creative...

  • Sales Associate, goop Brentwood

    7 hours ago

    Santa Monica, United States goop Full time

    Job DescriptionJob DescriptionAbout The CompanyGwyneth Paltrow launched goop from her kitchen as a homespun weekly newsletter. It's grown a lot since then; goop is a lifestyle platform encompassing curated products and content about beauty, wellness, fashion, food, and home. Pioneering the contextual commerce platform, goop allows readers to shop with...

  • Brand Manager

    11 hours ago

    Santa Monica, United States Providence Health & Service Full time

    Description Saint John's Health Center Foundation (SJHCF) has been providing philanthropic support to Providence Saint John's Health Center for nearly 50 years. Since its inception, SJHCF has generated more than $1 billion in revenues to support innovative and compassionate patient care at Saint John's. SJHCF is at an exciting time in its history. In 2031,...

  • Digital Marketing Manager

    2 weeks ago

    Santa Monica, United States Hostelling International USA Full time

    Job DescriptionJob Description HI USA is a nonprofit organization founded on an enduring belief in the power of travel to foster a deeper understanding of people, places, and the world around. At HI USA, our hostel programs are crucial in building not only an enjoyable and memorable experience for guests, but in delivering on our mission by increasing...