Creative Services Manager

3 weeks ago


Napa, United States Delicato Family Wines Full time

**Position Purpose**
The Creative Services Manager serves as the leader of the Creative Services department within Delicato, supporting the graphic communication and design needs of the National Brand portfolio, Trade Marketing, International and Corporate organization. This includes elevating and preserving the unique identities and standards of each brand by staying ahead of design trends within and outside the wine industry.

**Functional Responsibility**
- Manages and monitors day-to-day operations and team performance to ensure smooth workflows and that company standards are met
- Manages company culture and holds self, peers, and direct reports accountable for demonstrating a constructive company culture through influential, personal behavior and actions; encourages strong work ethic and fosters an environment of trust and respect
- Develops and aligns individual goals with the department's operational goals; ensures that decisions, actions, and priorities are aligned with the company's vision, mission, and strategies
- Researches best practices, stays abreast of industry trends, and maintains awareness of regulatory changes to ensure compliance and continually improve operations
- Assists in preparing the departmental budget, monitors spending, and directs team in cost-effective operations to ensure adherence to financial objectives
- Monitors performance and regularly communicates with direct reports to achieve mutual understanding and desired results
- Partners with immediate manager to determine staffing needs; attracts, motivates, and retains a workforce with the appropriate knowledge, skills, and abilities to achieve goals and objectives
- Provides employees with a safe, healthy, and rewarding work environment; ensures delivery and completion of monthly safety topics
- Communicates and supports change initiatives and decisions in an effective manner to successfully guide team through change
- Fosters a work environment that encourages creative thinking, promotes flexibility, and drives innovation
- Addresses employee issues, concerns, and complaints in an objective and confidential manner; notifies HR Business Partner and keeps immediate manager informed as appropriate
- Coaches, guides, and develops direct reports; fully engages in the GPS (Performance Management) process; provides high-quality feedback, and ensures proper GPS documentation of employee performance, recognition, and deficiencies

**Essential Duties**
- Responsible for building and maintaining project intake platform, including new template development, system updates, and software integration
- Responsible for trafficking all creative request and projects and aligning the required resources
- Responsible for reporting and tracking for creative service to ensure a balance across Brand, Trade and corporate requests and reporting back to department leads
- Determines resources and needs for each project within provided budget; monitors ongoing cost benefit analysis and reports monthly on cost savings and outsourcing expenses as needed
- Sources and expands library of external graphic artists, agencies and designers for DFW projects; bids out projects for design for best fit and cost savings
- Develops realistic timelines; manages time and prioritizes daily workload; ensures work is completed on time and meets project objectives
- Maintains, organizes, archives and backs-up a complete asset library
- Oversees the activities of internal and external designers and agencies in supporting multiple brands and promotional efforts that embrace each brand’s unique market positioning
- Oversees hands-on design work and delivery of materials in electronic and print forms
- Develops and maintains corporate brand standards that elevate the look and feel of the design and graphic elements, identifies art styles and provides direction and suggestions for on-going projects as needed
- Value engineers all designs to provide high quality output and minimize cost
- Attends press checks with marketing to deliver professional level desired results
- Oversees product photo shoots and provides art direction and approval as needed
- Reviews all packaging briefs and finds best internal or external options
- Independently drives the look and feel for new creative when working internally
- Actively participates and helps drive the creative process by presenting thorough and well-developed recommendations to meet the given objectives
- Oversees the reviews of color and final print proofing composition on key projects
- Assists other Marketing initiatives as needed
- Other duties may be assigned

**Non-Essential Duties**
- Other duties may be assigned

**Minimum Requirements**

**Education and Experience**
- Bachelor’s degree in graphic design, marketing, or related field
- 7+ years related experience working in an advertising/design studio or editorial environment
- 2+ years of leadership or supervisory experience
- 2+ years of wine industry experience in



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