Digital Marketer

1 month ago

Foster City, United States IDEA - Interdisciplinary Dental Education Academy Full time

Interdisciplinary Dental Education Academy - IDEA, located in the San Francisco Bay Area, provides the highest level of dental education based on our vision and passion for excellence in dentistry. Our concept of value-based education with world-leading faculty in small classes makes us one of the global leaders in the field.

Our Digital Marketer is a marketing strategist and content creator in one person.

**YOU'LL DO**
- Keyword research, competitor analysis, on-page and off-page strategies to optimize our web content for search engines as well as monitoring and reporting.
- Creating SEO-friendly content for our WordPress website and social media channels to improve search engine and brand awareness.

**WHAT WE'RE LOOKING FOR**
- More than 4 years B2B experience in strategy development and marketing preferred in postgraduate private education programs.
- Experience in managing, customizing, and creating content management processes preferred in similar industry.
- The ability to think creatively and come up with innovative ideas for content marketing campaigns.
- Bachelor's degree in technical marketing, communications, or a related field.

**SKILLS**
- Ability to discover customer potential and target markets and to develop, implement and evaluate strategies and campaigns for these.
- As a marketing specialist, you combine an analytical mindset with the ability to interpret data and make data-driven marketing decisions.
- You will have a strong understanding of SEO principles and experience in successful implementation as a marketer, not as a web developer.
- Working knowledge of WordPress, Adobe tools such as InDesign (Id), Photoshop (Ps) and Illustrator (Ai), and Microsoft Office365.
- Excellent written and verbal communication skills.

**WAHT WE OFFER**

**Close collaboration and creative freedom**: You will work directly with the CEO of IDEA. We offer you the freedom to work with different content formats and communication strategies to find the best one for our niche audience.

**Fast learning and growth**: We give you the chance to grow as a professional, as we often need to wear multiple hats in our small company.

**Impactful contributions**: We provide you the opportunity to have a significant impact on the success of our company through your contributions as a Digital Marketer.

**WORKDAY**
- This position will require you to be available during core business hours.

**SALARY**

The estimated salary range for this position is $ 90 plus, DOE.

**BENEFITS**

We care about you beginning from the first moment. IDEA works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our team with great benefits that start on the first day of your employment with IDEA.

IDEA is offering 50% of health insurance for medical, dental, vision and pays for 15 days PTO right from beginning and 8 paid holidays.
- Consistent with the Americans with Disabilities Act (ADA) and federal or state disability laws, IDEA will provide reasonable accommodations for applicants and employees with disabilities._
- We collect and processes personal data submitted by job applicants in accordance with our Privacy Policy._

Pay: From $90,000.00 per year

**Benefits**:

- Health insurance
- Vision insurance

Schedule:

- Monday to Friday
- Weekends as needed

**Experience**:

- Writing skills: 4 years (required)
- SEO tools: 4 years (required)
- niche marketing: 4 years (required)

Work Location: In person

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