Local Marketing Account Executive

2 weeks ago

Fort Walton Beach, United States Cumulus Media Full time

**The audio industry is on fire - from podcasting and streaming to smart speakers and live radio - and it’s never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio companies**
- Radio, Audio Streaming and Podcast Advertising
- Website Design, Optimization, and Repair
- Digital Display Advertising
- Reputation (Online Review) Monitoring & Management
- DNA Digital (Data Driving Digital Advertising)
- Call tracking
- YouTube and Online Video Advertising
- OTT (App Based & Online Television)
- Mobile Geofencing
- Search Engine Optimization
- Google AdWords
- Social Media Advertising and Content Creation
- Political Advertising
- Event Marketing and Management
- Recruitment Advertising

Our** Fort Walton/Destin **market** **is the leading radio/digital Company of the Emerald Coast, hands down Five big radio stations including **_WZNS / Z96.5, WKSM / 99ROCK, WNCV / COAST 93.3, WYZB / NASH105.5 AND WFTW / TALK1260AM & 107.5FM,_** and the market’s exclusive suite of Digital Solutions. Local radio stations reach over **414,000** people weekly in the Fort Walton Beach metro/Okaloosa areas; as well as Santa Rosa and Walton Counties - but our reach extend well beyond that with **CUMULUS BROADCASTING’s** network of radio stations across the US and our **Westwood One Radio Network**. We have marketing solutions for unique clients and businesses of all sizes across the US.

**Key Responsibilities**:

- Able to identify client business needs through a deep understanding of their goals, objectives, and processes; as well as their external environment, including key market and consumer trends to proactively develop solutions to meet client objectives.
- Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events, etc.)
- Become a Subject Matter Expert (SME) in both digital assets (e.g., streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers.
- Excel at prospecting and seeking new clientele by networking, cold calling, canvassing, referrals, or other means to build and maintain a full pipeline of sales prospects.
- Prepare orders, resolve billing issues, and submit regular sales, reports - pipeline lists, forecasts, and competitive analysis.
- Stay abreast of the competitive landscape and emerging technologies.
- Think creatively and generate original ideas.

Job Requirements:
**Qualifications**:

- 1-3 years of successful outside sales experience required; exposure to Media Sales preferred.
- Bachelor's degree in business, marketing or related field is preferred.
- Strong understanding of lead generation and ability to connect with viable prospects.
- Comprehension of sales metrics, requirements to fill a sales funnel/robust pipeline of residual business.
- Tech-savvy - working knowledge of the Microsoft Office Suite programs, social networking platforms, and CRM tools/software platforms.
- Positive attitude and passion for the job.
- Flexible and creative; willingness to learn and grow professionally.
- Excellent communication skills - strong presenter to clients of sales opportunities and post-sale successes.

**What we offer**:

- Commission-based organization with uncapped earning potential.
- Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions.
- Medical, Dental & Vision Insurance coverage.
- 401K with company match to plan for the long-term.
- Paid Vacation & Holidays.

For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:
** CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).**

**Job Snapshot**:
**Employee Type**: Full-Time

**Location**: Fort Walton Beach, FL (Onsite)

**Job Type**: Sales, Media - Journalism - Newspaper

**Experience**: Not Specified

**Date Posted**: 05/08/2024

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