Social Media Specialist

2 weeks ago

Culpeper, United States Koons of Culpeper Full time

**About us**

Koons of Culpeper is a small business in Culpeper, VA. We are professional, agile and innovative.

Our work environment includes:

- Modern office setting
- Food provided
- Growth opportunities

At Koons of Culpeper, we pride ourselves on providing exceptional customer service and offering a wide selection of vehicles to meet every need. We're looking for a dynamic Social Media Specialist to join our team and help drive our online presence to new heights. If you are passionate about social media, creative marketing, and the automotive industry, we want to hear from you

As a Social Media Specialist, you will be responsible for developing and executing a comprehensive social media strategy to increase our online visibility, attract potential clients, and engage our community. You will work closely with our sales and marketing teams to create compelling content that showcases our vehicles, promotions, and events.

**Key Responsibilities**:

- **Content Creation**: Develop, design, and post engaging content across all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube, etc.) to attract and retain followers.
- **Campaign Management**: Plan and execute social media campaigns that drive traffic to the dealership, increase engagement, and generate leads.
- **Community Engagement**: Interact with followers, respond to comments and messages, and foster a sense of community around our brand.
- **Trend Monitoring**: Stay up-to-date with the latest social media trends, tools, and best practices. Implement new strategies to keep our content fresh and relevant.
- **Collaboration**: Work with the sales and marketing teams to align social media efforts with dealership goals and promotional activities.

**Qualifications**:

- Proven experience as a Social Media Specialist or similar role.
- Strong knowledge of various social media platforms, best practices, and analytics tools.
- Excellent written and verbal communication skills.
- Creativity and ability to think outside the box.
- Strong organizational skills and attention to detail.
- Experience with social media advertising and campaign management.
- Ability to work independently and as part of a team.
- Passion for the automotive industry is a plus.

**What We Offer**:

- Competitive salary and benefits package.
- Opportunity to work with a passionate and supportive team.
- Career growth opportunities within a growing dealership.

Pay: $15.00 - $18.00 per hour

Expected hours: 40 per week

**Benefits**:

- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance

Schedule:

- 10 hour shift
- 12 hour shift
- 8 hour shift

**Experience**:

- Marketing: 1 year (preferred)

Ability to Commute:

- Culpeper, VA 22701 (required)

Ability to Relocate:

- Culpeper, VA 22701: Relocate before starting work (required)

Work Location: In person

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