Marketing Manager

1 month ago

Los Angeles, United States 5 Star Best Plumbing Full time

Are you a marketing mastermind passionate about the Plumbing, Electrical and/or HVAC/Heating home services industry? This dynamic role as a Marketing Manager offers an exciting opportunity to drive brand awareness, customer engagement, and revenue growth for multiple Home Services brands within a specific region. As a strategic leader, you’ll leverage your expertise to craft impactful marketing campaigns, manage a high-performing team, and ensure regional efforts seamlessly align with the overall corporate vision.
**Key Responsibilities**:
**Strategic Planning & Market Insights**:

- Develop and execute comprehensive regional marketing plans tailored to each brand, aligned with their unique value propositions and corporate goals.
- Conduct in-depth market research to identify regional trends, competitor activity, and emerging opportunities to inform strategic decision-making.
- Collaborate closely with cross-functional teams (product, sales, business development) to ensure marketing initiatives seamlessly integrate with broader business objectives.

**Plumbing / Electrical / HVAC Services Performance**:

- Build strong relationships with other marketing leaders across the region to share best practices and drive collective success.
- Establish clear performance metrics and KPIs to track progress, measure campaign effectiveness, and identify areas for improvement.

**Integrated Marketing Campaigns**:

- Craft and execute data-driven, integrated marketing campaigns across traditional and digital channels, including:

- Offline: Community events, traditional media, print advertising, sponsorships
- Collaborate within regional to ensure brand consistency and adherence to marketing guidelines and SOPs.
- Continuously monitor and analyze campaign performance, leveraging data insights to optimize results and maximize ROI.
- Support brand transitions within the region (tuck-ins, co-branding, communication plans)

**Budget Management & Financial Acumen**:

- Develop and manage regional marketing budgets effectively, ensuring efficient allocation of resources to maximize return on investment (ROI).
- Provide regular budget updates and reports to leadership, highlighting key achievements and expenditures.
- Follow proper spend tracking and maintain accurate records within company budget systems.

**Stakeholder Engagement & Relationship Building**:

- Cultivate strong relationships with key stakeholders, including sales teams, marketing channel partners, local influencers, and industry media.
- Collaborate closely with sales teams to ensure marketing initiatives directly support and amplify sales efforts.

**Metrics & Reporting**:

- Define and track key performance indicators (KPIs) specific to each brand and regional goals.
- Generate regular reports for leadership, summarizing campaign performance, ROI metrics, and actionable insights.
- Adhere to corporate reporting standards and marketing operations protocols including weekly meetings with assigned brands as well as rollup reporting to company metrics.

**Compliance & Brand Stewardship**:

- Ensure all marketing activities comply with legal and regulatory requirements, upholding brand guidelines and ethical marketing practices.
- Maintain brand consistency across all marketing materials and communications, safeguarding brand integrity.

**Qualifications**:

- Minimum 3 years of experience in a senior marketing role, preferably within the Plumbing, Electrical and/or HVAC/Heating industry or a related home services or lead gen marketing environment.
- Proven track record of success in developing and executing impactful marketing campaigns that drive measurable results.
- Strong leadership skills.
- Exceptional analytical and problem-solving skills to navigate complex challenges and identify strategic opportunities.
- Deep understanding of digital marketing channels (PPC, social media, content marketing, SEO) and traditional marketing tactics.
- Excellent communication and interpersonal skills to build rapport with stakeholders at all levels.
- Budget management expertise and a keen eye for maximizing ROI.
- Passion for the Plumbing, Electrical and/or HVAC/Heating Home Services industry and a strong understanding of market trends and customer needs.
- Bachelor’s degree in marketing, business, or a related field.

**This role offers a unique opportunity to**:

- Make a significant impact on the success of multiple home services brands in a dynamic and growing industry.
- Develop and execute strategic marketing campaigns that drive brand awareness, engagement, and revenue.
- Work in a fast-paced environment with a results-oriented mindset.
- Be part of a supportive and collaborative corporate culture.

If you are a passionate Plumbing, Electrical and/or HVAC/Heating marketing leader with a proven track record of success and a desire to make a real difference, we encourage you to apply

Pay: $1,000.00 - $1,100.00 per week

Schedule:

- 8 hour shift
- Day shift
- Mo

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