Dealer Service Training Manager

3 weeks ago

Austin, United States TrueCar Full time

TrueCar is a leading automotive digital marketplace and we are on a mission to make car buying and selling easy, transparent and efficient. We work to empower consumers with data, and foster connections with our network of Certified Dealers who share our belief that truth, transparency and fairness are the foundation to a great experience. We forge partnerships to power car buying programs for some of America's most trusted brands. And we continually innovate to provide useful tools, research, market context and pricing transparency to help consumers feel empowered and confident all throughout their journey.

As consumers' priorities and shopping habits shifted, so did we. We are building a modern day marketplace and invite you to come join the TrueCar Crew. You can have a real & direct impact on our journey as we continue to evolve and revolutionize the car buying and selling experience. We are seeking talented individuals who are excited by our mission to revolutionize & elevate the car buying & selling experience.

**The Opportunity**:
**How you'll contribute to TrueCar's success**:

- Develop and implement dealer service training programs, including functional dealer service onboarding curriculum, ongoing skill development, product knowledge training, client relationship management training, and account planning workshops.
- Play an active role in the functional onboarding of our dealer service team including shadowing new hires, existing and new TC product training, and how to execute a quote for a dealer (CPQ process).
- Evaluate training priorities and establish a dealer service training roadmap working with the Senior Director, Dealer Service, and Wholesale and leadership.
- Become a product expert and internalize key value propositions of our products and services.
- Provide individual coaching and support to Dealer Performance Managers, helping them develop their skills, overcome challenges, and achieve their performance goals.
- Support new product launches by working cross-functionally to deliver effective training and best practices by working closely with our Go To Market team to understand what the product does and to ensure the flow of content created by the Go To Market team.
- Design and deliver engaging and interactive training sessions using instructional techniques and formats, such as classroom training, workshops, e-learning modulus, and role-playing exercises.
- Create training materials, including presentations, training manuals, job aids, and online resources to support learning objectives.
- Evaluate the effectiveness of training programs through assessments, surveys, and feedback mechanisms, anchored on improvement in sales performance of the field team driving increased sales results, and make adjustments as necessary to improve outcomes.
- Partner with service leaders and the functional people business partner to provide coaching and reinforcement of training concepts and identify individual development opportunities.
- Stay current on industry trends, best practices, and emerging technologies related to account management and customer success, and incorporate relevant content into the training curriculum.
- Manage training logistics, including scheduling venue coordination, and participant registration, to ensure seamless execution of training initiatives.
- Track training metrics and report to stakeholders regularly on training effectiveness, participant performance, and ROI.
- Serve as a mentor and resource for the dealer performance management team, providing ongoing support and guidance to help them achieve their dealer service goals.
- Serve as a Dealer Performance Manager for a vacant market if and when needed.

**Your Expertise**:

- Proven experience in account management, client relationship management, or customer success roles, with a track record of success in driving revenue growth and client satisfaction.
- Strong understanding of auto dealerships, both larger dealer groups and family-owned, demonstrated through previous business development or account management roles.
- Strong presentation, communication, and facilitation skills, with the ability to engage and inspire audiences of varying sizes and backgrounds.
- Strong understanding of account management principles, sales methodologies, and customer engagement strategies.
- Demonstrated ability to design and deliver effective training programs, utilizing a instructional techniques and technologies.
- Experience in digital media advertising.
- Demonstrated ability to collaborate effectively with cross-functional teams and build relationships at all levels of the organization.
- Ability to assess account management skills and interpret training needs to close skills gaps.
- Analytical mindset with the ability to interpret data, evaluate training metrics, and make data-driven decisions to improve training effectiveness.
- Proficiency in learning management systems (LMS), e-learning tools, and other training techn

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