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E-commerce Manager
4 months ago
**ABOUT THE COMPANY**
Founded in 1888, Lee Kum Kee, a Hong Kong-based global food company, specializes in creating condiments and sauces that promote Chinese cuisine worldwide. With more than 200 products to choose from, Lee Kum Kee takes the mystery out of cooking authentic and delicious Asian foods in the comfort of your kitchen. Lee Kum Kee is committed to providing authentic and innovative condiments and sauces featuring the highest quality ingredients. Armed with a unique management culture, stringent quality control, superb and innovative products, coupled with the century-long brand reputation, Lee Kum Kee has achieved unanimous recognition and won numerous prestigious awards.
Lee Kum Kee (USA) Inc., a division of Lee Kum Kee International Holdings Ltd., has its headquarters and manufacturing facilities in Southern California with more than 300 employees. We are looking for the best and brightest talents to join our company and work together to bring the next level of success
**BENEFITS**
- Medical, dental, life insurance covered by the company
- 401(k) retirement plan with company match
- Two (2) weeks vacations
- Ten (10) paid holidays
- Hybrid work schedule available (for eligible positions)
**Position Summary**
Responsible for growing Lee Kum Kee’s digital business through creating digital-enabled demand, including forming consumer-centric digital product portfolio strategies, managing and optimizing the company's digital marketing communication channels and content, and ensuring optimal digital demand fulfillment.
**Essential Functions**
- Developing and implementing digital demand generation strategies that align with the business' goals and objectives
- Working with Insights team to develop digital consumer insights via conducting social listening
- Creating and managing social media campaigns across various platforms to achieve digital business channel’s sales targets
- Analyzing and interpreting data to measure the effectiveness of digital marketing campaigns and making adjustments as needed
- Assisting the formation of digital demand fulfillment strategies and implementation
- Collaborating with cross-functional teams, including sales, product development, and customer service, to ensure a seamless customer experience across all touchpoints
- Staying up-to-date with the latest digital marketing trends and technologies and making recommendations for constant improvement
- Managing relationships with external vendors and agencies to ensure the business's digital marketing needs are met
- Developing and managing budgets for digital marketing initiatives
**COMPETENCIES**
- Comprehensive experience in E-commerce from setting up E-shop pages, running promotions, managing customer reviews and complaints to loyalty management
- Strong strategic and analytical thinking with solid “CAN-DO” attitude
- Leadership skills to drive non-reporting teams to work toward the common goal
- Effective communication and influencing skills, including presentation and writing skills
- Ability to work under pressure, meet deadlines and be flexible in work schedule
**SUPERVISORY RESPONBILITIES**
This position does not have immediate supervisory role yet will need to manage subordinates when the team expands as the business continues to grow. Supervisory role will include but not limit to the performance management and hiring of the employees within that function.
**QUALIFICATIONS**
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
**REQUIRED **EDUCATION and/or EXPERIENCE**
- Education: A Bachelor's degree in Digital Marketing, E-Commerce, Communications, or a related field is required. A master's degree in a related field can be an advantage.
- 5+ years of work experience in running E-shops is essential. Combined experience could include managing E-shop operation, website development, search engine optimization, and other digital marketing campaigns.
- Excellent written and verbal communication skills are important for collaborating with other team members, managing projects, and communicating with agencies.
- Strong analytical skills are necessary for analyzing data, monitoring E-shop performance, and identifying areas for improvement.
- Ability to work within an integrated operating team and coach peers in executing complex programs, deal with ambiguity and manage conflict.
**LANGUAGE SKILLS**
- The individual must possess excellent written and verbal communication and presentation skills in English.
- Fluency in Chinese (verbal and written) is a plus.
**TRAVEL**
This position requires up to 25% travel; most travel is outside the local area and overnight. Some of the travel may be international.
**PHYSICAL DEMANDS**
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