Brand Manager

3 weeks ago

Cambridge, United States MacPaw Full time

_MacPaw is a software company, that develops and distributes software for macOS and iOS. Today, our products have more than 30 million users worldwide. At MacPaw, we believe humans and technology can reach their greatest potential together. MacPaw is proud to be Ukrainian. The support and development of Ukraine are significant parts of the company's culture. MacPaw gathers open-minded people who support each other and aspire to change the world around us._

We are looking for a visionary **Brand Manager** to lead our frontier product's brand strategy, enhancing brand awareness and user acquisition. This role is central to our marketing strategy, focusing on maintaining product consistency and innovating brand presence in the market.

**Setapp** is MacPaw's subscription-based app service for macOS and iOS. It provides access to 240+ Mac and iOS apps for daily tasks that cover such categories as productivity, lifestyle, web development, Mac maintenance, creativity, writing, education, and personal finance.

**In this role, you will**:

- Craft and execute a strategic plan to enhance Setapp's brand awareness and product recognition across key markets
- Develop and lead targeted brand campaigns based on in-depth market, industry, and audience research
- Maintain a consistent brand voice across all channels, true to our core values. Continuously refine our branding strategies and processes
- Develop a clear product positioning framework to ensure consistent messaging across all channels
- Collaborate closely with both internal teams and external agencies to leverage product performance indicators and ensure consistent communication across all channels
- Measure and report the performance of all marketing and brand metrics
- Analyze branding processes and strategies for ongoing enhancement and maintain a clear product positioning guide
- Direct a team of marketing specialists and manage collaborations with external partners to ensure effective campaign execution

**Skills you'll need to bring**:

- Bachelor's degree in Marketing, Communications, Journalism, or related field
- At least 3 years of experience in brand management, preferably in the tech industry
- Excellent strategic thinking, analytical skills, and the ability to manage extensive marketing and brand campaigns
- Strong leadership capabilities and proficiency in collaborating with diverse teams

This full-time position requires a 40-hour work week, Monday through Friday, with flexible hours. Occasional after-hours work may be necessary. The role is based in our Boston office, where your presence is required at least three days a week.

**What We Offer**
- Your health always comes first
- MacPaw believes the health, satisfaction and financial security of employees and their families are important, not only to each individual's well-being, but also in terms of achieving the overall objectives of our organization. We offer medical, vision, and dental insurance benefits.
- Hybrid work model & flexible working hours
- We offer a hybrid work model, with at least three days a week on-site in our Boston office. You can choose a schedule that is comfortable for you. No one here tracks your clock in/clock out because MacPaw is built on trust and cooperation.
- Space to grow both professionally and personally
- Whatever your dreams and aspirations are, we got you. Education budget, annual development reviews, and regular lectures. We also offer personal coaching with organizational coaches.
- Teams we are proud of
- We build honest, transparent, and reliable relationships within teams. Every Macpawian can improve processes and implement their ideas. We encourage open and constructive feedback and provide training for Macpawians on giving and receiving feedback.
- Time-off policy that covers life's needs
- At MacPaw, we truly understand the value of taking time to unwind and attend to your loved ones. That's why we provide our employees with a generous PTO benefit that can be utilized for any purpose.

**Our Interview Process**
- Phone Screen with our Talent Acquisition Specialist
- Discovery Interview with Head of Marketing Operations, Head of Brand & Communications, Director of Marketing
- Technical Assignment
- Final Interview & Culture Interview with Head of Marketing Operations, Head of Brand & Communications, Director of Marketing
- References & Offer

If it sounds interesting, look no further-this job is right for you. Join us at MacPaw, where every day is about shaping the future of tech and making a real difference. Let's craft something legendary together

Pay: From $100,000.00 per year

**Benefits**:

- Dental insurance
- Flexible schedule
- Health insurance
- Parental leave
- Professional development assistance
- Vision insurance

Schedule:

- Monday to Friday

**Experience**:

- Branding: 3 years (preferred)

Ability to Commute:

- Cambridge, MA 02141 (preferred)

Ability to Relocate:

- Cambridge, MA 02141: Relocate before starting work (required)

  • Brand Manager

    5 days ago

    Cambridge, Massachusetts, United States MacPaw Full time

    MacPaw is a software company, that develops and distributes software for macOS and iOS. Today, our products have more than 30 million users worldwide.At MacPaw, we believe humans and technology can reach their greatest potential together. MacPaw is proud to be Ukrainian. The support and development of Ukraine are significant parts of the company's culture....

  • Brand Manager

    2 days ago

    Cambridge, United States MacPaw Full time

    MacPaw is a software company, that develops and distributes software for macOS and iOS. Today, our products have more than 30 million users worldwide.At MacPaw, we believe humans and technology can reach their greatest potential together. MacPaw is proud to be Ukrainian. The support and development of Ukraine are significant parts of the company's...

  • Brand Ambassador

    5 days ago

    Cambridge, United States Jeeter Full time

    Brand Ambassador DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter. The company is very passionate about producing world-class marketing, high quality, innovative products, delivering unprecedented customer experiences, having cutting-edge operations, and curating an amazing company culture &...

  • Brand Ambassador

    3 days ago

    Cambridge, United States Jeeter Full time

    Job Title: Brand Ambassador Department: Marketing Reports to: Field Marketing Manager Effective Date: 3/28/2024 DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter. The company is very passionate about producing world-class marketing, high quality, innovative products, delivering unprecedented...

  • Brand Ambassador

    15 hours ago

    Cambridge, United States Jeeter Full time

    Job Title: Brand Ambassador Department: Marketing Reports to: Field Marketing Manager Effective Date: 3/28/2024DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter. The company is very passionate about producing world-class marketing, high quality, innovative products, delivering unprecedented...

  • Brand Ambassador

    4 days ago

    Cambridge, United States Jeeter Full time

    Job DescriptionJob DescriptionJob Title: Brand AmbassadorDepartment: MarketingReports to: Field Marketing Manager Effective Date: 3/28/2024DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter. The company is very passionate about producing world-class marketing, high quality, innovative products,...

  • Senior Director, Brand Portfolio and Communications Portfolio

    5 days ago

    Cambridge, Massachusetts, United States Moderna, Inc. Full time

    The Role:Reporting directly to the Chief Brand Officer, this role will be responsible for organizing and overseeing the Brand and Communications Portfolio of ongoing programs and special initiatives. This role will sit at the intersection of Brand and Communications strategy, portfolio, and delivery, with broad exposure across the function and interdependent...

  • Student Brand Ambassador

    2 weeks ago

    Cambridge, United States Kaplan Full time

    Job Title Student Brand Ambassador - Harvard University Job Description If you are involved on your campus, have an entrepreneurial spirit, and want to use your skills to help improve student's lives through education, we are looking for highly motivated Student Brand Ambassadors to join the Kaplan team. In this position, you will increase Kaplan's...

  • VP, Global Commercial Leader

    4 days ago

    Cambridge, United States Intellia Therapeutics Full time

    Why Join Intellia?Our mission is to develop curative genome editing treatments that can positively transform the lives of people living with severe and life-threatening diseases.Beyond our science, we live our four core values: One, Explore, Disrupt, Deliver and feel strongly that you can achieve more at Intellia. We have a single-minded determination to...

  • Senior Product Manager, Neuroscience Marketing

    4 days ago

    Cambridge, United States Ipsen Biopharmaceuticals, Inc. Full time

    Title:Senior Product Manager, Neuroscience MarketingCompany:Job Description:PositionJob Title: Senior Product Manager, Neuroscience Marketing (Dysport)Division / Function: NeuroscienceManager : Senior Director, Neuroscience Marketing, DysportLocation: Cambridge, MassachusettsThe Senior Product Manager (SPM), Neuroscience Marketing is a key role on the...

  • Assistant Restaurant Manager

    4 days ago

    Cambridge, United States Taco Bell Full time

    Assistant Restaurant Manager Cambridge, OH Assistant Restaurant Manager Are you a highly skilled and motivated individual looking for an immediate opportunity as an Assistant Restaurant Manager at Charter Foods? Do you thrive in a dynamic and fast-paced environment? If your answer is yes, then this is the perfect job for you! Why should you apply? *...

  • Event Manager

    3 days ago

    Cambridge, United States TileDB, Inc. Full time

    TileDB is looking for a highly organized and results-oriented Event Manager to own and execute on our global events strategy. Our events include a balanced mix of horizontal and vertical events, including conference sponsorships, meetups and executive dinners. Reporting to the Director of Demand Generation, this role will work closely with our executive team...

  • Event Manager

    1 week ago

    Cambridge, United States TileDB Inc Full time

    TileDB is looking for a highly organized and results-oriented Event Manager to own and execute on our global events strategy. Our events include a balanced mix of horizontal and vertical events, including conference sponsorships, meetups and executive dinners. Reporting to the Director of Demand Generation, this role will work closely with our executive team...

  • Product Manager

    5 days ago

    Cambridge, United States ODDITY Full time

    ABOUT ODDITY:ODDITY is a consumer-tech company which builds and scales digital-first brands to disrupt offline dominated categories. In less than 5 years since launch, we have built two of the fastest-growing online beauty brands in the US—IL MAKIAGE and SpoiledChild. Our first brand IL MAKIAGE has since grown to unprecedented scale online, reaching over...

  • Product Manager

    4 days ago

    Cambridge, United States ODDITY Full time

    ABOUT ODDITY:ODDITY is a consumer-tech company which builds and scales digital-first brands to disrupt offline dominated categories. In less than 5 years since launch, we have built two of the fastest-growing online beauty brands in the US—IL MAKIAGE and SpoiledChild. Our first brand IL MAKIAGE has since grown to unprecedented scale online, reaching over...

  • Event Manager

    2 weeks ago

    Cambridge, United States TileDB Inc Full time

    TileDB is looking for a highly organized and results-oriented Event Manager to own and execute on our global events strategy. Our events include a balanced mix of horizontal and vertical events, including conference sponsorships, meetups and executive dinners. Reporting to the Director of Demand Generation, this role will work closely with our executive team...

  • Manager

    4 weeks ago

    Cambridge, United States Barcelona Wine Bar Full time

    Our commitment to quality is unparalleled. Bold flavors define us and fresh food enriches us. We are leading the way in the food lifestyle category and were looking for smart, dedicated, and outgoing managers to grow with us as we evolve and expand. Our guests come to know and love us for our quality food & drinks and inviting atmosphere. But they come...

  • Regattabar Manager

    2 days ago

    Cambridge, United States Charles Hotel Full time

    Job Summary: In this role as Regattabar Manager, you must have a track record of success in Jazz Club or Restaurant Management and a focus on quality and guest service. Regattabar opened on January 29, 1985 and has since become the leading jazz club not only in Boston, but in all of New England. Boston Magazine bestowed its "Best of Boston Award" thirteen...

  • Front Desk Manager

    4 days ago

    Cambridge, United States Marriott Full time

    **Additional Information** Relocation Offered, PM shift- 2:45 pm- 11:00 pm **Job Number** 23201390 **Job Category** Rooms & Guest Services Operations **Location** Boston Marriott Cambridge, 50 Broadway, Cambridge, Massachusetts, United States **Schedule** Full-Time **Located Remotely?** N **Relocation?** Y **Position Type** Management **JOB...

  • Regattabar Manager

    2 weeks ago

    Cambridge, United States The Charles Hotel Full time

    JOB DESCRIPTIONJob SummaryIn this role as Regattabar Manager, you must have a track record of success in Jazz Club or Restaurant Management and a focus on quality and guest service.Regattabar opened on January 29, 1985 and has since become the leading jazz club not only in Boston, but in all of New England. Boston Magazine bestowed its "Best of Boston Award"...