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Analyst-marketing

1 month ago

New York, United States Amex Full time

**You Lead the Way. We’ve Got Your Back.**

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let’s lead the way together.

How we serve our customers is constantly evolving and is a challenge we gladly accept. Whether you’re finding new ways to prevent identity fraud or enabling customers to start a new business, you can work with one of the most valuable data sets in the world to identify insights and actions that can have a meaningful impact on our customers and our business. And, with opportunities to learn from leaders who have defined the course of our industry, you can grow your career and define your own path. Find your place in risk and analytics on #TeamAmex.

Enterprise Digital and Data Solutions (EDDS) brings together internal business operations that provide support to all Amex business units. As part of EDDS, the Enterprise Channel Performance Enablement team supports digital marketing initiatives at scale.

The Analyst role will oversee audience deployment to support our acquisition, customer & brand media teams. While also managing global vendor relationships, ensuring the Enterprise has the tools needed to build & execute on data-driven audience strategies.

**How will you make an impact in this role?**
- Manage audience deployment processes across Business Units, Vendors & Markets
- Track Vendor performance & contract utilization
- Manage relationships & contracts for key vendors
- Oversee platform governance, ensuring bet practices, managing usage, and facilitating a privacy-first approach
- Collaborate internally to create and deploy audience segments
- Drive expansion of international audience strategy
- Work cross functionally to support media and site teams across prospect and customer lines of business
- Expand Amex's audience solutions by testing into new beta's and ad tech
- Manage People Based Marketing processes and governance

**Minimum Qualifications**
- Minimum of 1-2 years in digital media
- Thorough understanding of the digital landscape
- Experience with ad tech platforms: DMPS, CPDs and DSPs
- Fluent in Microsoft Word, Excel and Power Point
- A strong self-starter who is comfortable working with multiple team son various projects
- Detail-oriented with solid organizational and time management skills
- Exceptional interpersonal skills and experience working with cross-functional teams - excels in a team environment
- Must thrive in a fast-paced, evolving environment and possess a strong ability to adapt, multi-task and manage multiple deadlines

Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it wi

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