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Data Analyst, Marketing
4 months ago
Crum & Forster Company Overview:
Crum & Forster (C&F) with a proud history dating to 1822, provides specialty and standard commercial lines insurance products through our admitted and surplus lines insurance companies. C&F enjoys a financial strength rating of "A" (Excellent) by AM Best and is proud of our superior customer service platform. Our claims and risk engineering services are recognized as among the best in the industry.
Our most valuable asset is our people: more than 2000 employees in locations throughout the United States. The company is increasingly winning recognition as a great place to work, earning several workplace and wellness awards, including the October 2022 Great Place to Work® Award for our employee-first focus and our steadfast commitment to diversity, equity and Inclusion.
Since 2000, Crum & Forster’s Accident & Health division (A&H) has offered a diverse portfolio of specialty insurance and reinsurance products nationwide. We place a strong focus on product development and creative distribution methods, along with excellent client service and support.
In addition to our robust domestic portfolio, which spans both special risk and medical solutions, A&H works on an international basis through various partnerships. Our global capabilities provide our partners with even broader flexibility in underwriting solutions.
The qualities and capabilities of Crum & Forster Accident & Health demonstrate our philosophy of building meaningful, long-term partnerships and our dedication to providing alternative strategies in an ever-changing insurance market.
**Travel Insured International (TII),** a Crum & Forster company, is hiring a Data Analyst, Marketing** **in Glastonbury, CT.
Travel Insured International is a leading travel insurance provider with more than 25 years in business. As a key component of our Specialty Business Unit, within the Accident & Health division, TII provides travel protection plans to help each individual travel confidently. Travel Insured International is proud to offer products to consumers and to agency partners of all sizes. We're committed to providing dependable coverage, great value, and end-to-end satisfaction for all customers.
**Job Description**:
**Information about the Role, Line of Business and Team**:
Serve as the main point of contact for any TII Marketing data requests for ad-hoc queries, changes to reporting dashboards, new management reports, and changes to management reports. The Data Analyst, Marketing will execute analytical tasks on data sets to support decision makers and provide insight and reports. The marketing data analyst role will use data to help us better understand who our clients are, how they engage with our products and services and how we can better serve them by identifying interesting and useful trends in our data. You will make an impact by using your passion for data and analysis to generate actionable insights that we will use to improve the experience for our clients. The Data Analyst, Marketing supports and enhances ongoing business processes and has the responsibility to continuously improve the data quality and integrity.
**What you will do**:
- Develop and track key performance indicators to evaluate our marketing success
- Processing, cleansing, and verifying the integrity of data used for analysis
- Architect, manage, and provide data-driven reports
- Compiling ad-hoc analysis and presenting results in a clear manner
- Identifies and documents opportunities for change and provides recommendations
- Work closely with the marketing team to determine upfront reporting needs of each project
- Collect requirements, determine technical issues, and design reports to meet data analysis needs
- Developing and maintaining web-based dashboards for real-time reporting of key performance indicators for Marketing. Dashboards must be simple to use, easy to understand, and accurate.
- Maintenance of current managerial reports and development of new reports
- Develop and maintain reporting playbook and change log
- Other duties in the PUA department as assigned
**What YOU will bring to C&F**:
- Solid analytical and problem solving skills
- Intuitive, data-oriented with a creative, solutions-based approach
- Ability to manage time, multi-task and prioritizes multiple assignments effectively
- Ability to work independently and as part of a team
- Able to recognize and analyze business and data issues with mínimal supervision, ability to escalate when necessary
- Able to identify cause and effect relationships in data and work process flows
**Requirements**:
- 3 years in an Analyst role is required
- A Bachelor’s degree in associated field of study; data science, computer science, mathematics, economics, statistics, marketing etc. is required
- Experience using SQL is required
- Experience with common data science toolkits is required
- Prior experience compiling marketing analysis required
- Experience with Google Analy