Digital Strategist

3 weeks ago

Chicago, United States Rush University Full time

Location:Chicago, IL

Hospital:RUSH University Medical Center

Department: Web Communications - Marketing

Work Type: Full Time (Total FTE between 0.9 and 1.0)

Shift:First Shift

Work Schedule:8 Hr (8:00:00 AM - 5:00:00 PM)

Work Arrangement: _First 30 days - _4 days in the office, 1 day remote. _After 30 days - _2-3 days in the office and 2-3 days remote

Job Summary:
The digital strategist is an integral member of the Digital and Web Strategy team in RUSH’s Department of Marketing Communications. The individual in this role is responsible for executing digital and web strategies for a portfolio of assigned constituents and focus areas in RUSH Marketing Communications, which may include clinical service areas (patients), RUSH University (students), Philanthropy (benefactors), Human Resources (job seekers), RUSH Health (referring providers), business partnerships, and special projects.

Aligned with the overarching RUSH digital strategy, the Digital and Web Strategy team in RUSH Marketing Communications contributes to work on rush.edu, doctors.rush.edu, rushu.rush.edu, the My RUSH mobile app, and emerging properties and platforms, with an emphasis on early-stage journey phases: creating and nurturing relationships, inspiring engagement, and driving choice and conversions.

The digital strategist completes hands-on work in the domains of digital and web strategy, website management, digital analytics, search engine optimization, and project management. Further, the digital strategist works collaboratively with other members of RUSH Marketing Communications, including teams in Marketing Strategy, Strategic Internal Communications, Strategic External Communications, and Brand Strategy & Creative Media, as well as colleagues from other departments across RUSH and vendor partners. This individual exemplifies the RUSH mission, vision, and ICARE values and acts in accordance with all policies and procedures.

Job Responsibilities:

- Digital projects (70%) _
- Contribute hands-on to project execution under direction from senior team members
- Participate on project teams and workgroups, including occasionally coordinating work by RUSH Marketing Communications colleagues, freelancers, and vendor partners
- Create and maintain web pages and microsites using content management systems
- Serve as a point of contact for tasks that involve digital analytics, user experience (UX), and web design
- Contribute to elements of content writing, in collaboration with content strategy colleagues
- Monitor project health and identify emerging risks and opportunities
- Ensure completed work meets RUSH Marketing Communications standards and industry best practices
- Digital strategy and planning (20%) _
- Contribute to developing digital and web strategies as components of broader marketing plans
- Ensure ongoing alignment of strategies and projects with established marketing priorities, RUSH strategic priorities, the RUSH organizational digital strategy, and the RUSH brand
- Understand target audiences, user journeys, stakeholder expectations, and the competitive market to inform digital strategy development
- Create and maintain end-to-end project plans, including tasks, timelines, and key metrics
- Participate on RUSH Marketing Communications cross-functional teams for assigned areas
- Digital measurement and continuous improvement (10%) _
- Assist with analyzing and reporting on key performance indicators to colleagues and stakeholders, using data and insights to inform adjustments to strategies
- Embrace a department-wide culture of collaboration and performance excellence by contributing to integrated planning, process development and improvement, and shared tools and technologies

Required Job Qualifications:

- Bachelor's degree in marketing, communications, business, or a related field.
- At least 3 years of professional experience in digital strategy, marketing, communications, or similar roles. Experience at an academic medical center or college/university is a plus.

Physical Demands:

- Ability to move throughout the RUSH campus.
- Ability to lift or carry objects 35-40 pounds.

Competencies:

- Experience across digital and web strategy, website management, digital analytics, search engine optimization, and project management
- Understanding of web-based tools and functionalities to meet marketing goals.
- Hands-on expertise with content management systems (preferably Drupal and WordPress) and digital analytics tools (preferably Google Analytics)
- Excellent interpersonal skills and emotional intelligence
- Ability to interact confidently and comfortably with colleagues at all levels of RUSH.
- Commitment to a customer service mindset and a bias for action
- Talents in data analysis, prioritization, problem solving, and critical thinking.
- Ability to work independently and as part of multifunctional teams.
- Proficiency in planning and delivering projects with mínimal direction while seeking guidance when approp

  • Digital Strategist

    7 days ago

    Chicago, United States Rush Oak Park Hospital Full time

    Location: Chicago, IL Hospital: RUSH University Medical Center Department: Web Communications - Marketing Work Type: Full Time (Total FTE between 0.9 and 1.0) Shift: First Shift Work Schedule: 8 Hr (8:00:00 AM - 5:00:00 PM) Work Arrangement: First 30 days - 4 days in the office, 1 day remote. After 30 days - 2-3 days in the office and 2-3 days...

  • Social Media Strategist

    5 days ago

    Chicago, United States Narratent Digital Marketing Full time

    About Narratent Narratent is a startup agency with an environment that is both extremely empowering and challenging. To be successful, you must operate with a high level of curiosity, confidence, and urgency. You have to be wired to lead from the front and the back with accountability for yourself, colleagues, and clients. Before applying, please ensure that...

  • Social Media Strategist

    6 days ago

    Chicago, United States Narratent Digital Marketing Full time

    About Narratent Narratent is a startup agency with an environment that is both extremely empowering and challenging. To be successful, you must operate with a high level of curiosity, confidence, and urgency. You have to be wired to lead from the front and the back with accountability for yourself, colleagues, and clients. Before applying, please ensure...

  • Social Media Strategist

    7 days ago

    Chicago, United States Narratent Digital Marketing Full time

    About NarratentNarratent is a startup agency with an environment that is both extremely empowering and challenging. To be successful, you must operate with a high level of curiosity, confidence, and urgency. You have to be wired to lead from the front and the back with accountability for yourself, colleagues, and clients.Before applying, please ensure that...

  • Social Media Strategist

    1 week ago

    Chicago, United States Narratent Digital Marketing Full time

    About NarratentNarratent is a startup agency with an environment that is both extremely empowering and challenging. To be successful, you must operate with a high level of curiosity, confidence, and urgency. You have to be wired to lead from the front and the back with accountability for yourself, colleagues, and clients.Before applying, please ensure that...

  • Social and Digital Media Strategist

    2 months ago

    Chicago, United States Social Driver Full time

    Job DescriptionJob DescriptionSalary: Location: RemoteAbout Social Driver: Social Driver is a digital agency with the strategies, ideas, creative, and technology to connect with people today, across websites, social media, branding, marketing, advocacy, and more. Our vision is to be the trusted agency partner for our clients. Our company mantra captures our...

  • Media Strategist

    1 week ago

    Chicago, Illinois, United States Accelerated Digital Media Full time

    At Accelerated Digital Media, our digital success hinges on both nimbleness and experience. ADM combines the deep industry knowledge of a legacy agency with the flexibility and audacity of a startup. We're seeking a talented and results-driven SEM Account Manager to join our team of marketing experts. If you're passionate about digital marketing, love...

  • Senior Digital Acquisition Strategist

    5 days ago

    Chicago, United States ServiceNow Full time

    Company DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...

  • Senior Digital Acquisition Strategist

    1 week ago

    Chicago, Illinois, United States ServiceNow Full time

    Company DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can't wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...

  • Strategist

    2 weeks ago

    Chicago, United States Razorfish Full time

    Job Description The Strategist role provides support to Razorfish’s Strategy & Performance team.  You will provide research that informs the strategic planning process and day-to-day strategy development across Brand & Experience Strategy, Customer Engagement Marketing (CRM), Commerce & Growth Strategy, Product Strategy and Business Strategy. You...

  • Social and Digital Media Strategist Social Media

    4 weeks ago

    Chicago, United States Social Driver Full time

    Location: Remote About Social Driver: Social Driver is a digital agency with the strategies, ideas, creative, and technology to connect with people today, across websites, social media, branding, marketing, advocacy, and more. Our vision is to be the trusted agency partner for our clients. Our company mantra captures our mission, culture, and values: “We...

  • Marketing Strategist

    7 days ago

    Chicago, United States Elevation Academy Full time

    Job Title: Marketing Strategist Company: Elevation Academy Location: Chicago, IL About Elevation Academy: Elevation Academy is a premier coaching company dedicated to empowering individuals to reach their full potential. We specialize in personal development, career advancement, and leadership training, offering innovative programs designed to elevate lives...

  • Marketing Strategist

    2 weeks ago

    Chicago, United States Elevation Academy Full time

    Job DescriptionJob DescriptionJob Title: Marketing StrategistCompany: Elevation AcademyLocation: Chicago, ILAbout Elevation Academy:Elevation Academy is a premier coaching company dedicated to empowering individuals to reach their full potential. We specialize in personal development, career advancement, and leadership training, offering innovative programs...

  • Social Media Strategist

    2 weeks ago

    Chicago, United States The LaSalle Group Full time

    LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media. We are...

  • Social Media Strategist

    5 days ago

    Chicago, United States LaSalle Network Full time

    LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media. We are...

  • Media Strategist

    7 days ago

    Chicago, United States Tubi Full time

    Join Tubi (www.tubi.tv), Fox Corporation's premium ad-supported video-on-demand (AVOD) streaming service leading the charge in making entertainment accessible to all. With over 200,000 movies and television shows, including a growing library of Tubi Originals, 200+ local and live news and sports channels, and 455 entertainment partners featuring content from...

  • Marketing Strategist

    6 days ago

    Chicago, United States Impact Networking Full time

    **Description** **; Join Our Team as a Marketing Strategist at Impact, a Nationally Recognized Best and Brightest Workplace! ;** **About Impact's Managed Marketing Division**: At Impact, we take pride in being a full-service agency that caters to all our clients' marketing needs. When you become an Impact client, you gain access to our entire team of...

  • Social Media Strategist

    2 weeks ago

    Chicago, United States LaSalle Network Full time

    LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media. Learn...

  • Social Media Strategist

    2 weeks ago

    Chicago, United States LaSalle Network Full time

    LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media. We...

  • Social Media Strategist

    2 weeks ago

    Chicago, United States LaSalle Network Full time

    LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media. We...