Vice President, Strategy

Join to apply for the Vice President, Strategy role at Walker Sands We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and nonbinary people, veterans, parents and individuals with disabilities to apply. As an equal opportunity employer, Walker Sands is committed to diversity, equity and inclusion and welcomes everyone to our team. In your application, please feel free to note which pronouns you use (For example she / her / hers, he / him / his, they / them / theirs, etc). If you need reasonable accommodation at any point in the application or interview process, please let us know. We're looking for a Vice President, Strategy to help lead and shape the continued, fastpaced growth of the Strategy + Insights function at Walker Sands. This leadership role blends strategic depth, commercial thinking and team leadership, responsible for elevating strategic excellence, deepening client impact and driving measurable outcomes for some of B2B's most ambitious brands. The VP partners closely with leaders across Marketing Strategy, Brand, Creative, Paid, Content, PR, Web and Analytics to unify our approach to audience insights, brand development, gotomarket planning and integrated marketing planning. You'll mentor Directors and Strategists across strategic disciplines, helping them to grow, elevate their craft and build cohesive, insightdriven marketing programs that deliver meaningful business outcomes. You'll also elevate the role and consistency of strategy across the agency, ensuring every engagement is grounded in data, meaningful insights and business alignment. As a member of the Senior Leadership Team (SLT), you'll help guide agency direction, develop talent and build the systems and thinking that make Walker Sands synonymous with smart, outcomebased B2B marketing. Client Strategy + Growth Serve as a senior strategic advisor for executivelevel clients across brand, GTM, research and integrated marketing engagements. Translate business goals into holistic strategies that balance creativity, insight and performance. Oversee strategy for highvalue accounts, ensuring cohesive planning across brand, earned, owned and paid channels. Lead strategic presentations, workshops and visionsetting engagements. Identify opportunities to expand client relationships through strategic foresight and performance learnings. Partner with crossfunctional leaders to deliver unified, insightled marketing programs. Contribute to new business pitches with compelling strategic narratives and frameworks. Measurement + Performance Lead development of measurement frameworks that connect brand and marketing activity to business impact. Partner with analytics teams to establish KPI models that clearly demonstrate marketing's contribution to business impact. Advance performance storytelling to make insights actionable and engaging for clients and teams. Foster innovation in research, planning and measurement to guide how B2B brands grow in a complex marketing ecosystem. Team Development + Operations Partner with the SVP, Strategy to build, mentor and inspire a toptier strategy team that combines analytical rigor with creative curiosity. Establish systems, workflows and best practices for strategic planning, measurement and delivery. Lead a psychologically safe, inclusive environment that prioritizes collaboration, learning and professional growth. Partner with the SVP, Strategy to refine department structure, services and staffing in alignment with agency and team goals. Senior Leadership Serve on the Senior Leadership Team, contributing to agency vision, growth and decisionmaking. Partner with the SVP, Strategy to support Strategy P&M management, including profitability, utilization and resourcing efficiency. Collaborate with fellow leaders to align strategy with Walker Sands' longterm business objectives. Represent Walker Sands' strategic point of view externally through thought leadership, speaking engagements and industry partnerships. NonNegotiables You're an integrator. You connect dots across channels, data and disciplines to build cohesive marketing strategies that drive outcomes. You're a strategic storyteller. You can distill complex ideas into clear narratives that inspire clients and teams alike. You're outcomeminded. You understand how strategy connects to business performance and how to prove it. You believe in team over ego. You create space for collaboration, learning and diverse perspectives to shape stronger work. You value curiosity and accountability. You lead with questions, data and a genuine desire to get better every day. Qualifications 10-12+ years of experience in strategic brand and marketing leadership within an integrated, digital or B2B agency environment. Proven experience designing integrated marketing strategies across brand, digital and demand generation. Deep understanding of B2B audiences, buyer journeys and the interplay between brand and performance. Expertise in marketing analytics, measurement frameworks and KPI development. Strong presentation, facilitation and executive communication skills. Demonstrated ability to lead crossfunctional teams and partner across disciplines. Experience managing financials, including P&L ownership, revenue forecasting and utilization is a plus. With a builder's mindset, you combine creativity, systems thinking and operational excellence. Compensation & Benefits Base Salary $125,000 $137,500 annually (baseline; can evolve with performance and internal equity). Bonuses Eligible for a companyperformancebased bonus and other incentives. Benefits Health Coverage medical, dental, vision, mental health resources, pet insurance, fertility benefits, and more. Retirement Savings employermatched 401(k) and access to financial planning services. Flexible PTO paid holidays, halfday summer Fridays, and a week's break for the holiday season. Hybrid Work mix of inoffice and remote work with supporting tools. Milestone Sabbatical twoweek sabbatical and $2,000 gift after five years. Family Support generous paid leave, policies for pregnancy loss, adoption, and caregiving. Growth Opportunities clear career paths, mentorship programs, learning events. Culture collaborative, supportive environment focused on client success. Other Details Seniority Level: Executive Employment Type: Fulltime Job Function: Business Development and Sales Industries: Marketing Services #J-18808-Ljbffr