Social Media Marketing Manager FT
3 weeks ago
Elevate your career with a team that truly cares. Join a company that sees a better way for healthcare by being patient advocates, following evidenced-based clinical practices, caring for people holistically, improving continuity of care and providing nurturing surroundings that encourage and inspire.
The Social Media Marketing Manager will help support multi-channel marketing initiatives, campaign execution, and opportunity analysis. The position requires experience with social media marketing, event planning and execution, digital reputation management, basic graphic design, and content creation, with the goal of increasing revenue, and building brand visibility and mindshare.
Why Choose Alumus?
Raising the Bar for Senior Healthcare: We aim to provide the best service to our patients and their families in the Senior Healthcare Industry. Our service is particularly attuned to the needs of seniors and their families, offering compassionate, personalized care that enhances their quality of life. We continually strive to evolve and improve our offerings, ensuring that we stay at the forefront of senior healthcare excellence.
History of Success: Alumus has grown into managing and operating four distinct healthcare companies, with over 1,200 clinicians and associates serving patients and their families in Arizona, Washington, and Oregon.
Opportunities for Growth: Many of our long-standing employees had humble beginnings and have grown their career with Encore Communities.
Comprehensive Benefits: Access comprehensive benefits coverage from day one, effective the 1st of the month following your start date, ensuring your health and well-being are prioritized.
Generous PTO: Enjoy ample paid time off to recharge and pursue personal endeavors, fostering a healthy work-life balance.
Tuition Reimbursement: Invest in your professional development with our tuition reimbursement program, empowering you to advance your skills and knowledge.
Collaborative, Supportive Team: Join a team of passionate professionals dedicated to our core values, including prioritizing people, delivering exceptional customer experiences, embracing optimism, and executing best practices.
Inclusive, Diverse Work Environment: Experience a workplace where all employee's unique contributions are celebrated and valued, fostering an environment of inclusivity and diversity.
Responsibilities:- Create and manage content that engages our target markets and customer persona, including paid and free social campaigns, projects, and events.
- Interact with business line leaders and managers to source, develop, and creation of social media posts, including photos, video, or other creative materials.
- Under the supervision of the VP of Marketing, develop a social media content calendar with input from relevant stakeholders. Ensure consistent brand messaging across all digital marketing touchpoints.
- Maintain regular posting schedule and use reporting tools to analyze ROI and adjust as needed.
- Help monitor the companys various social channels and offer constructive interaction with users when appropriate.
- Use design tools to create basic internal collateral, such as sell-sheets, social media posts, postcards, or banners.
- Oversee content calendar, project timelines, analytics, and regular reporting.
- Ensure consistent brand messaging and creative assets across all digital marketing touchpoints.
- Monitor, measure, and assist with digital reporting from data sources and monitor key review platforms, such as Google Business, Yelp, and Indeed and respond to reviews, update content, and collaborate to consistently grow our digital reputation within the communities we serve.
- Coordinate with leadership and the marketing team to ensure campaigns and projects are properly launched, executed, and measured.
- Primary point of contact with external vendors, designers, and agency partners to manage the ordering, production, and delivery of marketing collateral and sales materials.
- Minimum 2 years experience in digital marketing, social media management, and content publishing capacity, including developing paid social media campaigns and content calendars.
- Demonstrated ability in content development, social media content, and project management.
- Strong computer skills and ability to learn software applications independently.
- Must be results-driven and enjoy problem-solving.
- Drive to learn fundamentals of digital marketing principles and methodologies, such as SEO, page ranking, social media, and content marketing.
- Strong organizational skills and attention to detail.
- Strong writing, presentation, and communication skills.
- Passionate about helping people and serving those in need.
- Experience in Healthcare strongly desired.
- BA/BS degree preferred in Marketing or related field that ties in digital marking principles.
- Experience in Adobe Creative Suite and Canva.
Comprehensive benefits coverage including medical, dental, vision, life insurance, PTO and paid holidays, with 401(k) with match.
Employee Referral Bonus Program
Flexible Schedule
EEO:Alumus is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. The Alumus family of companies is dedicated to a singular mission: Improving People's Lives. Apply today to join the family
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