Market Research Analyst

2 weeks ago

Southborough MA, United States VDC Research Group Full time

VDC Research Group is a B2B technology market intelligence and consulting firm, delivering in-depth insights and strategies to vendors, technology decision makers, and investors across the globe since 1971.
We are looking for Market Research Analysts to support our growing practices in AutoID & Data Capture, Enterprise Mobility & Connected Devices, IoT & Embedded Technology and Industrial Automation & Sensors from our Southboro, MA location.

Key Responsibilities

Research & Analysis
Conduct in-depth interviews (phone/online) with technology suppliers, end users, and channel partners
Design and develop research tools such as surveys, data collection templates, and forecasting models
Build market forecasts, vendor profiles, and strategic analysis reports
Analyze complex datasets to uncover trends, generate insights, and develop strategic recommendations

Content Development & Thought Leadership
Create engaging content including blogs and webcasts that drive industry dialogue
Represent our insights at industry events, client meetings, and through traditional and digital media
Build your personal brand and contribute to the visibility of VDC and your research practice through consistent, high-impact content

Qualifications
Bachelor’s degree (BA/BS) required
Strong written and verbal communication skills with a business focus
Experience in both qualitative and quantitative research methods
Proficiency with Microsoft Office (Excel, PowerPoint, Word)
Familiarity with statistical analysis tools and methodologies
Knowledge or interest in relevant technology sectors
Willingness to travel for industry events and client engagements

We offer a competitive benefits package, including:
~ Immediate medical and dental coverage
~ Life insurance, PTO, and professional development reimbursement
~401(k), disability, and flexible spending accounts
~ Onsite fitness center and showers at our Southborough office


To learn more about VDC and its products and services, visit our website at:

VDC Research is an Equal Employment Opportunity employer that values the strength diversity brings to the workplace.

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