Lecturer

2 weeks ago

Columbia SC United States University of South Carolina Full time
Logo:

Posting Number:

FAC00097PO24

Advertised Title:

Lecturer

Campus:

Columbia

College/Division:

Darla Moore School of Business

Department:

DMSB Marketing

Advertised Salary Range:

Competitive salary commensurate with experience and achievements

Part/Full Time:

Full Time

Hours per Week:

37.5

Position Category:

Full-time Equivalent (FTE)

Basis :

9 months

Work County:

Richland

Tenure Information:

Professional Track

Job Search Category:

Faculty

About University of South Carolina:

From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor's degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service - helping to build healthier, more educated communities in South Carolina and beyond.

Inclusive Excellence Statement:

At the University of South Carolina, we strive to cultivate an inclusive environment that is open, welcoming, and supportive of individuals of all backgrounds. We recognize diversity in our workforce is essential to providing academic excellence and critical to our sustainability. The University is committed to eliminating barriers created by institutional discrimination through accountability and continuous process improvement. We celebrate the diverse voices, perspectives, and experiences of our employees.

Advertised Job Summary:

The Marketing Department of the Darla Moore School of Business seeks applications for a professional faculty position to begin August 16, 2024. The position is at the rank of Lecturer. Appointment at the rank of Lecturer requires a Master's degree in Marketing or an MBA or its equivalent from an AACSB accredited graduate program and significant industry experience in Marketing and Business Development.

The primary responsibility will be teaching courses focusing on marketing research, analytics and strategy at both the undergraduate and graduate levels. These courses may include working with student teams on experiential learning projects. The standard teaching load for lecturers is seven courses during the academic year.

The position also requires engagement in the Center for Marketing Solutions and activities required to maintain the appropriate faculty qualifications status within the AACSB framework. The contributions to center activities may include but are not limited to supporting the management of student events as well as engaging in business outreach to support the development of center partner relationships, internships and student placement efforts.

A successful candidate must be able to:

  • Serve as a teacher and advisor to students in the creation of a marketing plan based on insights.
  • Teach applications of the 4 P's and help students apply these fundamentals to create a marketing plan based on a project with a "client company."
  • Help in the creation of a strategic brief for student projects
  • Help students create meaningful and impactful presentations.
  • Serve as the liaison between industry partners and the University


The position is subject to the availability of funding.Required Education and Experience:

Appointment at the rank of Lecturer requires a Master's degree in Marketing or an MBA or its equivalent from an AACSB-accredited institution, plus the qualifications below, by the start date of employment:

Required Qualifications:

  1. At least 10 years of experience in related Marketing/Business development roles (e.g., proven track record of success as practitioner with expertise in marketing research, data analytics, and marketing strategy (e.g., brand development, new product development, development of strategic plans, etc.)
  2. Understanding of Current Marketing Research Tools (research platforms, primary and secondary research, and analytics fundamentals)
  3. Ability to Translate Research and Analytics into Strategy (e.g., leveraging research findings to develop strategic/creative insights, create agency briefs, etc. and leading cross-functional teams in the development of research-based strategies);
  4. Experience teaching at the University level and/or training early career industry professionals (e.g., understanding nuances of GenZ learning styles, developing relevant baseline research analytical skills in a distracted and reluctant population, demonstrated success in an organization where research and analytics are used to develop Sales/Marketing strategy).
Preferred Qualifications:

N/A

Desired Start Date:

08/16/2024

Job Open Date:

05/17/2024

Open Until Filled:

Yes

Special Instructions to Applicant:

Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.

Quicklink for Posting:

EEO Statement:

The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.

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