VP, Content Specialist

Join to apply for the VP, Content Specialist role at BNY Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what is all about. Join us and be part of something extraordinary. We’re seeking a future team member for the role of VP, Global Content at BNY Investments to join our North American Marketing team. This role is in Boston. The purpose of this role is to develop and deliver market-leading, creative content for consumers and professional clients across a broad range of investments and mediums, promoting BNY Investments products as well as macroeconomic and asset class materials. In this role, you’ll make an impact in the following ways: Work with the global content team to deliver the editorial agenda primarily for the North American market. Collaborate with the team to find new, impactful ways of helping our clients understand our products and capabilities. Edit, write and produce to deadlines a wide range of client‑centric content, mindful of the business style and compliance requirements. Produce an array of content across marketing campaigns, commentaries, reports and websites. Build relationships with internal stakeholders across BNY Investments to identify opportunities for content collaborations to use in our markets. Adapt content to meet the needs of different activities, such as social or paid media content promotion. Work with the wider global content team to support BNY Investments across markets and help build best practices across our shared processes. Peer review and edit content produced both within the content team and wider marketing team. Support translation processes, ensuring review process is followed to ensure language is appropriate in local market. Regularly review performance of content to inform future planning formats and topic areas. Actively look for improvements in process to achieve efficiencies in reaching relevant markets and cost‑efficient production. Understand and adhere to editorial compliance standards and processes. Ensure adherence to standard operating procedures and policies. Keep abreast of industry trends and topics of interest to ensure content is relevant and resonates with our professional clients. Work with our sales and marketing teams to ensure content is relevant and aligns with commercial priorities and other activities. To be successful in this role, we’re seeking the following: Fixed income expertise strongly preferred. Strong organizational skills and ability to meet deadlines and communicate clearly with stakeholders. Strong command of investment topics as well as a keen sense of business and sales priorities. Comfortable writing in both a retail and professional tone with a strong financial services vocabulary. Strategic and creative thinker with attention to detail. Ability to work independently as well as manage multiple projects across teams. Excellent interpersonal and communication skills; build strong, positive relationships with key external and internal partners. Experience in investment writing, SEO optimization and creative content experience (such as infographics, video and audio) preferable. Experience with Adobe WorkFront beneficial. BNY is an Equal Employment Opportunity/Affirmative Action Employer – Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans. BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $68,000 and $155,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long‑term incentive packages, and company‑sponsored benefit programs. This position is at‑will and the Company reserves the right to modify base (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance and market factors. #J-18808-Ljbffr