VP Marketing

VP Marketing role at M0 M0 is the universal stablecoin platform. With M0, builders can create their own application-specific stablecoins, and customize attributes such as branding, transfer & compliance behaviors, and yield distribution mechanics. By leveraging M0, businesses can monetize their digital dollar use cases and maintain control over their money tech stack, while not being burdened by issuance and operational heavy-lifting. If you are a great marketer, we expect you to have strong opinions and criticisms about the initial paragraph above. We came up with it ourselves - that much we can do. Will you help us do a hundred times better than that? The stablecoin sector (we prefer "digital dollars" but, again, we are not marketers) has recently surpassed $300 billion in size and is projected to reach $1 trillion within the next five years. Developers of crypto and fintech applications around the world realize that stablecoin technology is not a product, but digital money infrastructure – a platform to build things on top. M0 pioneered the category of open, universal stablecoin platforms: open platforms based on interoperable open standards, available to every developer anywhere, allowing for any customization and open to multiple issuers. We are a bold, high-caliber team with massive ambitions and a permanent sense of urgency. We have raised $100 million from leading investors. We are now looking for our first ever VP Marketing to lead us into battle. Key Responsibilities Own and develop all aspects of marketing within the M0 project: brand, strategy, design, communications, social, events, etc. Engage with customers, partners, and internal business development and product teams to deeply understand and express customers’ needs, segment them appropriately, and design intelligent positioning & messaging. Become the custodian of the M0 voice, narrative and brand, simplifying, refining, nurturing and developing it into one of the most valuable brands in crypto and fintech. Elevate awareness and clarity around the M0 platform, positioning it uniquely in the minds of users, prospects and ecosystem participants. Design and execute marketing campaigns to achieve the strategic goals of the M0 project annually. Own and develop the visual identity of the M0 project across all external and internal touchpoints. Hire and manage a team of marketers across all marketing functions. Qualifications 5+ years experience as a senior marketing leader with broad responsibilities. Proven track record of bringing crypto products or services to market, particularly in B2B contexts. Experience building unique brands, managing the product marketing lifecycle, architecting remarkable campaigns, and delivering best‑in‑class communications across diverse stakeholders. Crypto Twitter power user. Passion for storytelling and strong storytelling skills. Obsessed with using market data and insights to refine marketing strategies and measure ROI. Love the cypherpunk ethos of crypto and the desire to build permissionlessly for a 10× better financial system. Enjoy tackling big problems and working with peers who share the same ambition. Uncompromising yet open to listening and teaching. Compensation Competitive compensation (base salary plus equity/token grant) commensurate with experience. Benefits Global team and flexibility: work remotely or from hubs in NYC or Berlin. Health & wellness: comprehensive healthcare insurance, wellbeing allowance, and gym membership. Customizable IT setup: access to top‑notch IT equipment. Professional development: annual budget for skill enhancement, conferences, and company events worldwide. Seniority level Executive Employment type Full‑time Job function Marketing and Sales Industries Software Development #J-18808-Ljbffr