Account-Based Marketing

2 weeks ago


Washington, United States Ozmo Incorporated. Full time

Ozmo is seeking a strategic, collaborative Account-Based Marketing (ABM) Specialist to join our growing team. As ABM Specialist, you will be focused on executing high-impact ABM campaigns, driving enterprise demand and building engagement within new logo target accounts. You will report directly to the VP of Marketing and work alongside the Marketing and Sales teams to generate pipeline and create exceptional experiences for enterprise customers. Would you like to join the Ozmo team? As a growing technology company, Ozmo’s focus is on solving tech support at scale. We build best-in-class software products that are used around the world to improve the lives of tens of millions of people each year by making technology more accessible. Ozmonauts are motivated to continuously improve and love to learn. We pride ourselves in doing exceptional work that delivers real value by transforming the way people think about technology. What you will do: Plan, execute and optimize ABM campaigns targeting new logo enterprise accounts, including email, gifting, direct mail, account-level ads and personalized digital experiences. Partner with the Events team to create and amplify account-specific experiences, such as VIP dinners, webinars and executive briefings. Design and launch highly personalized ads targeting buyers in enterprise accounts, monitoring and optimizing performance and spend. Assist in the planning and execution of enterprise-focused events that generate MQLs and deepen engagement with target accounts. Collaborate with Demand Gen to ensure ABM campaigns integrate seamlessly with broader pipeline programs. Work closely with Content and Product Marketing to develop account-specific messaging and collateral efficiently. Monitor, measure and report on campaign performance, account engagement and pipeline influence, providing insights to improve future ABM initiatives. Partner with external vendors and platforms as needed to support ABM execution at scale, while managing ABM spend. Foster close alignment with Account Executives on account-specific strategies and mentor AEs on ABM best practices. Collaborate on team projects and take on additional marketing responsibilities as needed. What you will bring to the role: Four or more years of experience in B2B account-based marketing, enterprise demand generation or event-focused marketing. Proven ability to execute multi-channel ABM campaigns that drive engagement and influence pipeline. Experience with key marketing platforms including HubSpot and LinkedIn ads. Strong project management skills with the ability to manage multiple campaigns and events simultaneously. Excellent communication skills, with the ability to partner effectively across cross-functional teams. Analytical mindset, comfortable using data to inform strategy and optimize campaigns. Creative problem-solving skills and a passion for delivering exceptional experiences to enterprise accounts. Ability to travel as needed for ABM-focused events, up to approximately four times per year. Perks of being an Ozmonaut: Medical, vision, dental and life insurance along with short- and long-term disability Plenty of paid time off (PTO) that grows the longer you’re with Ozmo, as well as paid holidays 401k to save for retirement with employer matching Paid maternity and bonding leave for new parents Paid pawternity leave when you bring a new pet into your life One-month sabbatical after you have been with Ozmo for five years Flexible, hybrid work arrangements to support your best work Pay Range: $90,000 - $115,000 plus bonus potential While this is a fully remote position, please note that due to business and tax regulations, we are only able to hire candidates who reside in the following states: AZ, CA, CO, DC, FL, GA, IL, NC, NJ, SC, TN, TX, VA, WA, WI. Unfortunately, candidates who do not live in one of the listed states will not be considered. If you live in one of the listed states and are passionate about the role, we’d love to hear from you This is a fantastic opportunity to join a dynamic team while working remotely. Applicants must be legally authorized to work in the U.S. Ozmo does not sponsor employment visas. Ozmo participates in the E-verify program. Ozmo does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, marital status, national origin, age, disability, or any other characteristic protected by law. #J-18808-Ljbffr



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