Marketing Lead

Description: Marketing Lead Location: Hybrid Based out of Kansas City Type: Full-Time About Neighborhood LTC Pharmacy Neighborhood LTC Pharmacy partners with organizations serving individuals with intellectual and developmental disabilities (IDD), behavioral health, and human services providers. We help our partners provide the best care possible through reliable medication management, personalized support, and genuine relationships. We are a mission-driven, community-focused company that believes in doing things the right way: with heart, integrity, and excellence. Every team member plays a direct role in helping people live healthier, fuller lives. Its simple: Care for Your Neighbor as You Want to Be Cared for. About the Role Were looking for a Marketing Lead who is both a strategist and a doer - someone who can design smart campaigns, create engaging content, and execute marketing plans that elevate our brand and mission. Youll directly execute marketing initiatives across digital, print, and community channels in close collaboration with our executive leadership and internal teams. As the companys primary marketing lead, youll help tell our story, strengthen partner relationships, and expand our reach in the IDD, human services, and behavioral/mental health communities. Part of this role involves identifying and contracting with IDD-owned or IDD-supportive creative designers and contractors, which supports our mission of empowering the communities we serve through meaningful employment experiences and opportunities. Key Responsibilities Marketing Strategy & Execution Execute the annual marketing plan that drives engagement, referrals, and brand visibility in alignment with company growth goals. Manage Neighborhood LTCs digital presence - including social media (LinkedIn, Facebook), email marketing, and website. Create and distribute newsletters, campaigns, and announcements through HubSpot (or similar platforms). Develop and maintain a content calendar that reflects organizational priorities and initiatives. Content & Creative Development Design and publish compelling visuals, graphics, and branded collateral using Canva (required) and/or Adobe Creative Suite (a plus). Write clear, engaging copy that communicates our mission to providers, caregivers, community partners, and individuals across all marketing channels. Manage outsourced creative vendors for photography, videography, and website projects. Analytics & Growth Track campaign performance and use data to refine tactics and improve ROI. Translate analytics into actionable insights across social, email, and web platforms. Introduce tools and workflows that increase marketing efficiency and scalability. Collaboration & Leadership Partner closely with executive leadership to ensure marketing efforts align with business priorities and brand values. Engage with internal teams to gather stories, testimonials, and success metrics that highlight our impact. Build the foundation for a marketing function that can grow in scope and scale over time. What Success Looks Like Consistent, high-quality content that reflects our mission and brand. Growth in partner engagement and visibility within the IDD & Human Services communities. Streamlined processes and reduced reliance on external marketing vendors. A scalable foundation for future marketing expansion and team development. Why Youll Love Working Here Mission-driven culture focused on care, compassion, and integrity. 100% Employee Owned - youll be part of something bigger than a job. A leadership team that values creativity, collaboration, and professional growth. The opportunity to shape and lead marketing efforts that make a real difference. Flexible hybrid/remote schedule based in Blue Springs, MO. Compensation & Benefits $50,000 - $60,000 Annually based on experience. Employee stock ownership (ESOP) participation. Health, dental, vision, 401(k), and wellness benefits. Requirements: The Ideal CandidateYoure a proactive, creative marketer who thrives on collaboration, purpose, and measurable results - someone who loves building brand presence while working closely with a leadership team that values input, integrity, and shared success. 4-7 years of marketing experience, preferably in healthcare, human services, nonprofit, or IDD sector. Skilled across multiple marketing disciplines including writing, design, automation, and analytics. Proficient in Canva; experience with Adobe Creative Suite, HubSpot Marketing, or similar platforms. Strong communication skills with excellent writing and storytelling skills. Organized, self-motivated, and adaptable - comfortable managing multiple priorities in a collaborative, fast-moving environment. Mission-minded, curious, and creative - you bring initiative and ideas while valuing feedback, partnership, and shared success. PI7c0c99a13592-26289-39064100