Director Sales and Marketing
2 weeks ago
Looking for a great opportunity to be a Director of Sales and Marketing where you can really make a difference?
Join the team at Lake Forest Place, a Presbyterian Homes community, an independent, non-profit senior living care organization offering full continuum of care from independent and assisted living to skilled nursing and memory care at four luxury retirement communities. Presbyterian Homes has achieved national recognition and accreditation for senior living leadership and expertise. We were established in 1904 and have an excellent reputation for providing a wide range of living options to seniors to live every day as they wish. Our team members have consistently rated Presbyterian Homes as a great workplace in confidential engagement surveys.
Position Overview
The Director of Sales and Marketing for Independent Living combines a hands-on approach with coaching, training, and motivating a sales team. This position maintains or exceeds budgeted occupancy using sales and marketing strategies which encourage applications and move-ins to the community.
Essential Functions
Monitors marketing productivity on monthly basis to ensure team is achieving minimum number of calls, appointments and deposits and prepares monthly report of key metrics for executive director, chief operating officer and vice president of marketing
Responsible for performance evaluations for the campus Marketing Department as well as hiring, department orientation, performance improvement plans
Presents review of Marketing Department Objectives, Strategies and Tactics at monthly sales meeting with the Executive Director, chief operating officer and vice president of marketing.
Develop, recommend and maintain policies and procedures for inquiries, admissions, and assignment of residences
Respond in a timely and effective way to all inquiries for residency
Follow-up with prospects as often as necessary to facilitate a decision to move-in
Respond to requests for presentations from community groups
Evaluate medical applications for appropriateness and work closely with medical staff to verify qualifications
Evaluate financial applications for appropriateness to verify qualifications
Schedule appointments for tours and presentations
Achieve productivity standards as outlined in the Corporate Sales Productivity Report
Coach and monitor staff to insure productivity standards are met
Coach staff and/or arrange for any necessary sales training
Plan and execute events that introduce prospective residents to the community lifestyle
Work with executive director and vice president of marketing to establish budgetary requirements
Works with executive director and vice president of marketing to establish an annual sales and marketing plan for the community
Presbyterian Homes fully embraces a culture of hospitality. To that end, we include the following hospitality promises:
We greet residents, employees, and guests warmly, by name and with a smile
We treat everyone with courteous respect and kindness
We strive to anticipate resident, employee and guest needs and act accordingly
We listen and respond enthusiastically in a timely manner
We hold ourselves and one another accountable
We embrace and value our differences
We make residents, employees and guests feel important
We ask, “is there anything else I can do for you?”
We maintain high levels of professionalism, both in conduct and appearance, at all times
We pay attention to details
Skills/Qualifications
Bachelor’s degree with focus in marketing, communications or related field of study
Five or more years of sales experience. Experience in senior’s housing a plus
Must possess excellent verbal and written communication skills. Must be organized and goal oriented. Patience and a genuine desire to problem solve a plus
Excellent verbal and written communication skills.
Strong customer service skills in helping others make good decisions
Compassion and empathy for seniors with a genuine desire to problem solve
Organized and goal oriented
Benefits:
Health Insurance: Medical, Dental Vision
Long-term Disability & Extended Illness Bank Program
Employee wellness program with medical benefit deduction incentives and cash bonuses
Confidential employee assistance program
Generous Paid Time Off/PTO plan. It is a plan that rolls over year to year.
403(b) retirement plan with employer match and baseline
Scholarship programs including Tuition reimbursement
About us
Presbyterian Homes is an independent, not-for-profit senior living care organization of Life Planning Communities offering peace of mind through full continuum of care - independent living, assisted living, skilled nursing and memory care. We welcome people from all backgrounds at our family of communities that has served the Chicago, Illinois area since 1904. Presbyterian Homes proudly serves older adults at Westminster Place and Ten Twenty Grove in Evanston, Lake Forest Place in Lake Forest, and The Moorings in Arlington Heights.
IndeedSJ
Location: Presbyterian Homes · Marketing Department
Schedule: Full Time, 1st, 8-4
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