Web Content Specialist

7 days ago


Salt Lake City, United States Ken Garff Automotive Group Full time

Web Content Specialist Join to apply for the Web Content Specialist role at Ken Garff Automotive Group We are looking for a Web Content Specialist to assist the Ken Garff Automotive group maintain and optimize our dealership websites and web-based marketing strategy. This role will be responsible for creating an exceptional user experience for our customers as they search for a new vehicle on our digital showrooms. You will work closely with regional marketing teams to coordinate marketing objectives and web projects. Duties & Responsibilities Maintain dealership websites with accurate inventory, pricing, specials and content Work closely with website platforms Dealer Inspire, and Dealer.com Work closely with inventory providers to ensure accurate inventory and pricing models Work closely with Regional Marketing Managers to update monthly offers and content Create custom landing pages QC websites for UI/UX optimization Manage support requests Communicate changes and timelines for web support help Identify opportunities for site improved performance Update Google Tag Manager and publish new tags Manage Google Analytics account and ensure data is reporting accurately Analyze heatmaps for customer engagement opportunities Job Qualifications 1-2+ years in web content management Google Analytics experience Google Tag Manager experience HTML and CSS experience (preferred) Automotive marketing experience (preferred) Bachelor’s degree in Marketing, Communications, Digital Media, or related field. Live Ken Garff values of R.I.G.H.T Respect, Integrity, Growth, Humility, Teamwork Seniority level Entry level Employment type Full-time Job function Marketing, Public Relations, and Writing/Editing Industries Retail Motor Vehicles Location: Salt Lake City, UT Salary: $105,000.00-$120,000.00 #J-18808-Ljbffr


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