Sr. Technical Marketing Engineer

3 weeks ago

San Francisco, United States Cloudflare Inc Full time

Available Locations - San Francisco and or US Remote

Cloudflare is looking for an experienced technical marketing engineer to lead the technical marketing program for our application performance solution area. This is a high-impact, results-oriented role, where you will work directly with Solutions Engineering, Product Management, Technical Enablement and Marketing to effectively demonstrate our products/platform/solutions and drive knowledge of our competitors that aids our sales team to win. Also work with PM/PMM/Enablement to take new products to market, to identify our technical differentiators and develop the architecture-level story (and supporting technical assets) that drive acquisition and expansion.

The application performance and reliability portfolio consists of CDN, DNS, load balancing, Waiting Room, Web3, Argo, Orpheus, Stream, Images and Radar. Successful candidates will have a passion for helping to build a better Internet by enabling organizations to improve the performance, reliability and security of their web properties and networks.

You will have a drive to understand customer needs, dig into product details, and elevate our messaging to deliver solution-oriented, breakthrough initiatives. You will enjoy this role if you like working with fast-paced teams and having autonomy to drive your initiatives.

This role is a part of our Technical Marketing team and reports into Director of Technical Marketing. This will be a highly visible role within the organization, which will have a significant impact on the long-term growth of the fast-growing Cloudflare business.

Top candidates for this role will have a strong, hands-on technical background, ideally in networking, security, or cloud infrastructure. You’ll be able to quickly understand our customers, the Internet ecosystem, and the solutions that customers need in an increasingly Internet-connected world.

Responsibilities

Evangelize and demonstrate Cloudflare products to analysts, prospects, and customers—in meetings, webinars, conferences and trade shows.

Be the voice of the product to the entire marketing team. Be the voice of the marketing team to product management, Engineering and CTO organization.

Develop technical assets that prove Cloudflare’s differentiation in app performance and reliability.

Understand and exploit the weaknesses of both box vendors as well as cloud providers in this space.

Lead the development and dissemination of compelling competitive knowledge through presentations, battle cards, and 3rd-party tests.

Work with Solutions Engineering and Product Management to create technical artifacts such as reference architectures, design guides, deployment guides, integration guides, etc.

Provide feedback to Product Management and Engineering to adjust future product direction and strategy.

Provide deal support for the field sales teams as needed for competitive sales opportunities

Design, deliver, and train field sales on value-based demonstration of Cloudflare products and solutions.

Create and maintain the official demo and video library of the Cloudflare product portfolio.

Be a top speaker for Cloudflare.

Partner with demand generation and expansion marketing teams to generate pipeline and revenue for the application performance portfolio.

Provide technical/competitive support for the Solutions Engineering teams for both mid-market and enterprise

Partner with our Analyst Relations team to establish Cloudflare as a leader in this space.

Requirements

10+ years of experience in technical marketing/product marketing/product management/solutions engineering.

Significant experience in B2B technology marketing with a keen understanding of the Internet ecosystem and technical audiences.

Experience at one or more application performance/reliability, application security, network infrastructure or network security vendors.

Knowledge of TCP/IP, Internet Routing, CDN, HTTP, DNS, load balancing, web applications, app performance, web analytics, delivery of images/video content.

Knowledge of Application Security landscape, ZT/SASE/SSE, SDN, MPLS, SD-WAN, Firewalls, Threat intelligence, MITRE, and the Cyber Kill Chain all a plus.

Hands-on experience with developing in cloud computing environments (AWS, GCP, Azure, etc.)

Experience positioning technical products to both technical users and economic decision makers

Excellent written and presentation skills. This role demands someone who is gifted in their ability to communicate effectively with all stakeholders (including product management, sales, comms, and marketing), and most importantly, with technically-oriented customers.

Ability to manage ambiguity and navigate unforeseen obstacles gracefully.

Self-starter who truly enjoys working in a fast-paced, innovative cloud services company.

BS/BA degree in Engineering, Computer Science/EE, or related field

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