Product Marketing Manager

3 weeks ago

Boston, United States Realm.Security, Inc Full time

We’re looking for a strategic and data-driven Product Marketing Manager to help shape how our cybersecurity solutions are positioned, launched, and adopted. This role sits at the intersection of product management, marketing, and customer engagement, ensuring our products are successfully brought to market and clearly differentiated in a competitive cybersecurity landscape. The ideal candidate combines a strong product mindset with hands‑on cybersecurity experience — someone who can translate complex technical capabilities into clear, compelling value for customers. What You’ll Do Go-to-Market Strategy: Develop and execute go‑to‑market (GTM) strategies for new product launches, feature releases, and updates. Market Intelligence: Conduct competitive analysis, customer research, and industry trend tracking to identify opportunities for differentiation. Positioning & Messaging: Craft product narratives that clearly communicate value to target audiences, sales teams, and customers. Sales Enablement: Create sales tools, training, and collateral to support pipeline growth and customer acquisition. Cross‑Functional Leadership: Collaborate with Product Management, Sales, and Customer Success to align product development and marketing efforts. Content Development: Partner with content and demand gen teams to create thought leadership, product collateral, and digital campaigns. Performance Tracking: Measure and analyze campaign and launch success using key performance indicators (KPIs). What We’re Looking For Experience: 3–5 years in product management, product marketing, or related roles — ideally in cybersecurity, SaaS, or enterprise technology. Technical Acumen: Strong understanding of cybersecurity products, threat landscapes, and buyer personas (CISO, SecOps, IT leaders). Strategic Thinking: Proven ability to translate technical product details into customer‑facing benefits and compelling narratives. Collaboration: Exceptional cross‑functional communication and influence skills. Execution: Results‑oriented mindset with a bias toward action, ownership, and measurable impact. Education: Bachelor’s degree in business, marketing, computer science, or related field (MBA a plus). Why Join Us Be part of a mission‑driven team helping organizations stay secure in an evolving threat landscape. Work with innovative cybersecurity products shaping the future of digital defense. Competitive compensation, equity, and benefits package. Flexible work environment — Boston‑based strongly preferred, but remote candidates in the U.S. will be considered. #J-18808-Ljbffr

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