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Social Media Specialist
2 months ago
- Please be advised that this position would be onsite at our Headquarters in Rosemont, IL, and is not a Hybrid or Remote role.
- This position will require day trips and overnight travel to our other Midwest offices roughly twice per month.
- Develop, implement, and manage our social media strategy across platforms including Facebook, Twitter, Instagram, LinkedIn, and others.
- Create engaging content tailored to different social media channels, ensuring brand consistency and voice.
- Monitor, respond to, and engage with followers and fans to foster a strong online community.
- Stay current with social media trends, tools, and best practices to drive innovation and create compelling content.
- Create and manage engaging content tailored to various social media platforms.
- Collaborate with the marketing team to develop and execute campaigns that align with marketing objectives.
- Experiment with new formats, tools, and strategies to enhance engagement and expand reach.
- Track, analyze, and report on key social media metrics and performance indicators.
- Provide actionable insights and recommendations based on data analysis to optimize social media strategies.
- Prepare regular reports for stakeholders to demonstrate the impact of social media efforts on business goals.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 2 years of experience in social media management or a similar role.
- Proven experience with social media platforms, tools, and analytics.
- Strong understanding of social media trends, algorithms, and best practices.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to generate innovative ideas and content.
- Strong analytical skills with experience in reporting and data interpretation.
- Experience with social media advertising and paid campaigns.
- Familiarity with social media management tools (e.g., Hootsuite, Buffer).
- Basic graphic design skills or experience with design tools (e.g., Adobe Creative Suite, Canva).