Sales Marketing Coordinator
4 weeks ago
Address:
USA-MD-Hyattsville-8301 Professional Place Ste115
Store Code: Advertising Technology (5119997)
What's Our Dish:
Announced in May 2018, Peapod Digital Labs (PDL) is an Ahold Delhaize USA company that powers the eCommerce and digital strategies for the Great Local Brands of Ahold Delhaize USA. Accelerating growth in digital and personalization capabilities, PDL is an innovation lab focused on meeting the changing needs of customers, regardless of when, where, and how consumers choose to shop.
Browse The Aisles:
This position is responsible for being a supportive and creative figure for our sales team with the ultimate goal of contributing to our media monetization channels success. By coordinating efforts between sales and marketing teams a successful candidate must be hands on, organized, demonstrate strong communication skills and possess an eye for detail. This role also requires a strong understanding of brand positioning and the ability to distill this information into customer relevant, and focused communication.
Recipe for Success - What's "in store" for the role:
Build sales materials like case studies, sell sheets, and white papers.
Leverage customer insights and external expertise to create compelling creative.
Advise design team on customer point of view to ensure communication cohesiveness between design and message.
Expert at synthesizing broad information into concise sound bites for easy consumer comprehension that captures their imagination.
Interact with PR staff to ensure that copy specifics are stated in a manner that is technically and legally correct.
Manage projects with the sales team and effectively communicate what they are working on back to the marketing team, as to accurately strategize marketing efforts.
Coordinate ad hoc meetings with the sale team to review current marketing efforts and determine future needs.
Coordinate team inclusion in brand playbooks.
Schedule team participation in industry events.
Compile competitors' data by distinguishing their product characteristics, market share and pricing.
The Essentials In Your Cart - The required ingredients:
Bachelor Degree in Marketing, Business, or equivalent work experience
Proven 2-4 years of experience in the same or similar role
Strong oral and written communication
Familiarity with Microsoft suite
Extra Spices - What you should bring to the table:
A high level of creativity
A confident self-starter and able to move projects forward and meet deadlines
Comfortable with managing multiple projects and prioritizing
Is collaborative and enjoys being able to work well with different teams
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