Marketing Manager

1 month ago


ocala, United States LHH Full time

Job Summary

We are seeking a versatile and motivated Marketing Marketing to join our clients team. The Marketing Manager will play a key role in executing marketing campaigns, managing content, analyzing performance metrics, and supporting brand initiatives across multiple channels. The ideal candidate is creative, detail-oriented, and thrives in a fast-paced environment. This role is perfect for a well-rounded marketer who enjoys both strategy and execution and has experience across a variety of marketing disciplines. This role is hybrid in the Ocala, FL area


Key Responsibilities:

  • Content Creation & Management
  • Develop engaging content for various platforms, including blogs, social media, emails, and website updates.
  • Manage content calendars to ensure timely and consistent publishing across channels.
  • Email Marketing
  • Develop and implement email marketing campaigns, from copywriting to audience segmentation.
  • Conduct A/B testing on subject lines, visuals, and messaging to improve open and click-through rates.
  • SEO & Content Optimization
  • Perform keyword research to optimize website content for search engines.
  • Analyze content performance to identify areas for improvement and drive organic growth.
  • Analytics & Reporting
  • Track and analyze marketing performance metrics using tools like Google Analytics, social media insights, and CRM reports.
  • Provide regular reports on campaign effectiveness, website traffic, lead generation, and other key KPIs.
  • Event & Campaign Support
  • Support event planning and execution, both in-person and virtual, to promote brand visibility and engagement.
  • Collaborate cross-functionally with sales, product, and customer support teams for alignment and campaign success.

Qualifications

  • Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Experience: 5+ years of experience in marketing


Comp 60-70K


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