Senior Product Marketing Manager

2 months ago

California, United States OneSignal, Inc. Full time

OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players and shoppers - engaged and up to date by delivering 12 billion messages daily.

1 in 5 new apps launches using OneSignal We support companies in 140 countries, including Zynga, USA Today, Bitcoin.com, Eventbrite, Tribune, and many more - from startups and small businesses just getting off the ground to established companies communicating with millions of customers.

We’re Series C, venture-backed by SignalFire, Rakuten Ventures, Y Combinator, HubSpot, and BAM Elevate. We offer remote work as the default option in the United States in California, New York, Pennsylvania, Texas, Utah and Washington, as well as in the UK and Singapore - with plans to expand the locations we support in the future. Some roles are hybrid roles and will be listed as such. We have offices in San Mateo, CA and London, UK, and offer flex seating options for employees to work together in-person where we don't have offices. Hiring in Singapore is done in partnership with a local PEO.

OneSignal has a lot of the great tech startup qualities you'd expect, but we don't stop there. Our massive scale and small team, emphasis on healthy life balance and kindness in all our interactions, and focus on ownership and personal growth make OneSignal a uniquely great place to work.

About The Team:

We’re seeking an experienced Product Marketing Manager to help drive product launches and product marketing strategy across both our self-serve and direct sales business. Product Marketing works closely with product managers, engineering, and design on product strategy and partners with marketing, sales, and customer success to bring new products and use cases to market. We’re looking for a strategic, analytical, and creative product marketer to join our fast-growing team.

As part of the Product team, you will gain a deep understanding of our product, our customers, our market, and the buyer journey to drive OneSignal’s growth. Much of the work will focus on launching products and use cases, but this versatile role will touch a variety of areas, including user research, analyses, site design, and more.

What You'll Do:
  • Drive the go-to-market strategy and narrative for our product portfolio
  • Own and contribute to product and feature launches and cross-functional rollout
  • Clearly articulate the product’s value, benefits, use cases, and how we solve customers’ needs to a global audience
  • Create compelling messaging, positioning, narratives, and enablement materials, including emails, blog posts, newsletters, decks, webinars, presentations, landing pages, website updates, product tours, one pagers, etc.
  • Enable and educate Sales on product positioning and how it solves known customer pain points
  • Collaborate closely with PMs, Design, Engineering, Marketing, and Sales to help drive go-to-market strategy with a customer-first mindset
  • Directly interact with customers through support channels, surveys, and 1 on 1 conversations
  • Analyze insights across the market, competitors, customer success, and sales to help inform and develop the product roadmap
  • Dive into the data to understand how our customers use our products to drive demand and adoption of the product, and evolve the pain points OneSignal solves
  • Help improve onboarding, retention, activations and upsell
  • Analyze the competitive landscape and their positioning, industry trends, and thought leaders
  • Evolve how OneSignal positions and messages our product to gain market share
What You'll Bring:
  • 4+ years product marketing experience, ideally at a B2B SaaS or developer-tool company
  • A passion for understanding the customer, their needs, and how we can best address them
  • Excellent written, verbal, and visual communication skills with an insane attention to detail
  • A Get Stuff Done attitude with the ability to jump into the details and work through problems
  • Highly collaborative with a deep sense of ownership and accountability
  • Experience managing and executing cross-functional projects with a variety of stakeholders and moving pieces
  • Preference for experience with Product Led Growth company, global customer base, and a freemium model

The New York and California base salary for this full time position is between $130,000 to $155,000. Your exact starting salary is determined by a number of factors such as your experience, skills, and qualifications. In addition to base salary, we also offer a competitive equity program and comprehensive and inclusive benefits. Please note, we likely have the ability to uplevel this role to staff level.

Qualities we look for:
  • Friendliness & Empathy
  • Accountability & Collaboration
  • Proactiveness & Urgency
  • Growth Mindset & Love of Learning

In keeping with our beliefs and goals, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on 'protected categories,' we also strive to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place in our workplace.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on OneSignal. Please inform us if you need assistance completing any forms or to otherwise participate in the application and/or interview process.

#J-18808-Ljbffr

  • Senior Product Marketing Manager

    3 weeks ago

    California, United States Promote Project Full time

    Based in San Diego, California, Altium, LLC (ASX: ALU) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...

  • Senior Product Marketing Manager

    3 weeks ago

    California, United States Promote Project Full time

    Based in San Diego, California, Altium, LLC (ASX: ALU) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...

  • Senior Product Manager

    2 weeks ago

    California, United States The Product Folks Full time

    Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations to serve more than...

  • Senior Product Marketing Manager

    3 weeks ago

    California, United States Qpaso Full time

    Based in San Diego, California, Altium, LLC ( ASX: ALU ) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...

  • Senior Product Marketing Manager

    3 weeks ago

    California, United States Qpaso Full time

    Based in San Diego, California, Altium, LLC ( ASX: ALU ) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...

  • Senior Product Marketing Manager

    1 month ago

    California, United States Tbwa ChiatDay Inc Full time

    OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players, and shoppers - engaged and up to date by...

  • Senior Product Marketing Manager

    4 weeks ago

    California, United States Tbwa ChiatDay Inc Full time

    OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players, and shoppers - engaged and up to date by...

  • Senior Product Marketing Manager

    4 weeks ago

    California, United States OneSignal, Inc. Full time

    OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players and shoppers - engaged and up to date by...

  • Senior Product Manager

    2 weeks ago

    California, MO, United States The Product Folks Full time

    Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations to serve more than...

  • Senior Product Marketing Manager

    2 weeks ago

    California, MO, United States Promote Project Full time

    Based in San Diego, California, Altium, LLC (ASX: ALU) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...

  • Lead Product Marketing Manager

    2 weeks ago

    California, United States Clickup Full time

    Job Overview We are looking for a singular Lead Product Marketing Manager to join our team. In this role, you will be focused on solving one of the most difficult riddles in PMM: How do you create the right positioning and messaging to effectively market an everything app? You will have direct access to senior leadership and work closely with...

  • Senior Manager, Content Marketing

    1 month ago

    California, United States Earnest Current Job Openings Full time

    The Senior Manager, Content Marketing position will report to the Head of Brand and Content. As the Senior Manager, Content Marketing, you will: Develop and implement a comprehensive content strategy aligned with Earnest's mission, key performance indicators (KPIs), and editorial narratives. Collaborate with product marketing, brand, design, and PR teams to...

  • Senior Customer Marketing Manager

    1 month ago

    California, United States Motive Full time

    About the Role: At Motive, we believe that the best way to show the impact of Motive’s technology and partnership is by sharing and celebrating our customers’ stories. The Senior Customer Marketing Manager at Motive plays a crucial role as the primary point of contact for customer marketing initiatives. You will be critical to scaling our existing...

  • Senior Product Marketing Manager

    2 weeks ago

    California, MO, United States OneSignal, Inc. Full time

    OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players and shoppers - engaged and up to date by...

  • Senior Lifecycle Marketing Manager

    4 weeks ago

    California, United States Beautiful.ai Full time

    Our mission: to make it easy for anyone to make beautiful presentations, in minutes.About Beautiful.aiBeautiful.ai is changing the way the world presents by building fast, foolproof tools that enable anyone to tell visual stories that win. The Beautiful.ai team is a playful, driven, and passionate group of pet-lovers, video-gamers, and pickleball...

  • Senior Product Manager

    2 weeks ago

    California, United States Tbwa ChiatDay Inc Full time

    There is nothing like the feeling of a good night’s sleep. Cozy, wrapped-up-in-a-heavy-blanket sleep. Fire crackling, curtains drawn, DO NOT DISTURB kind of sleep. Hygge stuff. That’s the kind of sleep we’re talking about. 85% of people agree sleep is a key to their wellbeing, but more than 50% of people are unsatisfied with their own sleep. Whether...

  • Senior Manager, Growth Marketing

    3 weeks ago

    California, United States Earnest Current Job Openings Full time

    The Senior Manager, Growth Marketing (Search Engine Marketing) - position will report to our Head of Paid MediaAs the Senior Manager, Growth Marketing (SEM), you will:Play a pivotal role in driving customer acquisition and revenue growth through paid search, with visibility into social, display, and video campaigns while expertly balancing company efficiency...

  • Product Marketing Strategist

    3 weeks ago

    California, Missouri, United States OneSignal, Inc. Full time

    About the Role:We're seeking an experienced Product Marketing Manager to help drive product launches and product marketing strategy across both our self-serve and direct sales business.Your Responsibilities:Drive the go-to-market strategy and narrative for our product portfolioOwn and contribute to product and feature launches and cross-functional...

  • Product Marketing Strategist for Innovative Project Management Solutions

    3 weeks ago

    California, Missouri, United States ClickUp Project Management Full time

    Job Overview:">We are seeking a seasoned Product Marketing Manager to drive the development and execution of our project management solutions. In this role, you will be responsible for creating engaging positioning and messaging to effectively market our innovative platform. You will have direct access to senior leadership and work closely with...

  • Sr Product Marketing Manager

    3 weeks ago

    California, United States Cisco Full time

    Location: Offsite, San Jose, California, US Area of Interest: Marketing and Communications Compensation Range: 157700 USD - 207900 USD Job Type: Professional Job Id: 1431680 Application Window: The application window is expected to close 12/15/24 WHAT YOU’LL DO Our goal is to build great products that simplify and accelerate next-generation computing...