24 Seven Talent | Media Director
4 weeks ago
*Please note: This position requires working onsite in Boulder, CO. Please do not apply if you are not local and able to be in the office 2-3 days a week*
Employment Type: Full-time
Hours per week: 40+
Location: Boulder/Denver (or fully remote)
Salary: $130-160k DOE + 15-25% bonus eligible
*Occasional travel required
**Full benefits including medical/dental/vision, 401K, PTO, half-day Fridays, fitness reimbursement, etc.
One of our small full-service agency clients is looking for a Media Director to join their team and help own/lead all media strategy and planning efforts for the agency and their internal media team (4-5 planners).
This Media Director will work directly with clients and be the leading voice for all media strategy/execution, and lead in the preparation of RFPs to develop compelling pitches and presentations to effectively sell the media department's capabilities, services, and offerings to potential clients.
Ideal candidates will have:
- Ideally 15+ years of media planning/strategy experience, agency experience is required
- At least 10+ years of experience managing direct reports
- Expertise in both traditional and digital marketing channels (TV, Radio, OOH, OTT, Search, Display, and Social) with a deep understanding of cross-channel media planning and buying
- Strong understanding of research and planning tools and ability to educate teams on various platforms (i.e. Advantage, Nielsen Media Impact, Nielsen Ad Intel, ComScore, Strata, MRI Simmons, Kantar/Vivvix, Pathmatics, etc.)
- Proven track record of building successful client and media partner relationships
- Strong technical skills and demonstrated ability to think strategically
- Strong presentation skills
- Experience and strong understanding of measuring campaign performance
- Proven ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and results
- Strong team leadership skills. Ability to manage, motivate, and mentor team members
- Willingness to “dig in” and get the job done
- Fully proficient with MS Excel, G Suite, Adobe tools
Job Responsibilities:
- Demonstrated industry knowledge, expertise and thought leadership across all media, specifically digital and programmatic planning, buying, and reporting.
- You bring forward innovative industry trends, new technologies, and emerging media channels to inform strategic solutions to the media team recommendations
- Maintain collaborative relationships within agency departments (Strategy, Creative, Account, Production) to develop comprehensive media strategies aligned with client objectives and goals and performance-driving results
- Ability to confidently communicate across the organization and with executive leadership in a manner that is clear and understandable
- Provide thought leadership POVs and the ability to present comprehensive reports and insights on campaign performance, providing actionable recommendations for future optimization and success
- Be a self-starter with strong communication and presentation skills who thrives on developing strong client relationships in order to sell in media recommendations to clients
- Assist in the preparation of RFPs to develop compelling pitches and presentations to effectively sell the media department's capabilities, services, and offerings to potential clients
- Build client and vendor respect to be recognized as a leader on their business and provide expert guidance on media strategies, trends, and opportunities
- Oversee campaign buying, management and reporting, including in-depth analytics of reach/frequency, CPA, ROI, ROAS and incrementality with extensive experience with platforms including: Google Analytics, Google Tag Manager, Looker Studio, Google Ads, Meta Ads, Programmatic DSPs (e.g. Trade Desk), RMNs (Roundel, Walmart, Amazon), and Ad Servers
- Lead and motivate team through a collaborative management style, fostering open communication and development of skill and knowledge base while also providing guidance, advice, and mentorship to all members of the Media Team.
*Please note: This position requires working onsite in Boulder, CO. Please do not apply if you are not local and able to be in the office 2-3 days a week*
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