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Sales

2 months ago

Castle Rock, United States Foundation Automotive Corp Full time $60,000 - $200,000
Job DescriptionJob Description

Summary – Sales Consultant

The Sales Consultant sells new vehicles and meets dealership gross profit, volume and customer satisfaction standards. The Sales Consultant is responsible for prospecting, selling and following-up.

Foundation Automotive Operating Standards

  • Sales Consultant to follow an established selling process as set by Foundation Automotive
    1. The Greeting
    2. Building a Buyer Profile
    3. Current Vehicle Appraisal
    4. Next Vehicle Selection and Demonstration
    5. Write up and Presentation of Options
    6. Delivery and Follow up

Customer Lead Handling – Sales Consultant Standards

Utilize the Digital Success Guide as outlined by Foundation Automotive

  • Two-minute drill
  • Immediate CALL, TEXT, EMAIL
  • Personalized Video

Customer Lead Handling – Sales Consultant Standards

  • Daily CRM follow up – all production results tracked through CRM. Must maintain a proper daily game plan including CRM activities (calls, text, emails, appointments, social postings)
  • 50/20/10/4/1 – Daily Game Plan
    1. 50 phone calls, 20 quality emails, 10 personal social media posts, 4 appointments, resulting in minimum 1 sale per day.
  • Next day sold follow up, referral and survey calls, missed appointments unsold showroom and follow up emails, calls, and text
    1. Day One: 3 Calls, 2 Emails, 1 Text
    2. Day Two: 3 Calls, 2 Email, 1 Text
    3. Day Three: 2 Calls, 1 Email
    4. Day Four: 1 Call, 1 Email
    5. Day Seven: 1 Call, 1 Email
    6. Day Ten: 1 Call, 1 Email
    7. Day 15: 1 Call If no answer, turn on LTF (Automated Emails)
    8. Exceeding 30 days, a minimum of 1 email follow up every 10 days

Essential Duties and Responsibilities

  • Must exceed MTD Honda Zone Average in Customer Experience
  • All customer experience results are earned. No survey coaching, manipulation, or tapering.
  • 100% Email capture for 100% of all customers
  • A best in class deliver for 100% of customers including introduction to Service, Parts, and Xtime appointments
  • Must maintain all monthly, quarterly, and annual Honda required certification and training
  • A quality turnover to F&I is required on 100% of deals
  • Point of Sale Material for all Accessories, Nano Cure, and F&I Ancillary products is required
  • Guarantee satisfaction of customers; determine each customer’s vehicle needs by asking questions and listening.
  • Consulting and guiding customers to the appropriate next step of the sales process.
  • Demonstrate vehicles by explaining characteristics, capabilities and features; taking test drives; comparing and contrasting competitive models; explaining warranties and services.
  • Prepares sold vehicles for delivery prior to customer arrival; deliver vehicles to customers to ensure that the customer understands the vehicle’s operating features, warranty and paperwork, and lay the foundation for customer loyalty.
  • Establish personal income goals that are consistent with dealership standards of productivity and devise a strategy to meet those goals.
  • Report to the vehicle Sales Manager regarding objectives, planned activities, reviews and analyses.
  • Stay informed of incoming inventory, features, accessories, etc., and how they benefit customers.
  • Attend sales meetings and training offered by the dealership and the manufacturer.
  • Utilize the CRM to prospect and to maintain repeat and referral business.
  • Understand the terminology of the automobile business and keep abreast of technological changes in the product.
  • Writes complete sales orders and processes paperwork in accordance with established dealership policies.
  • Transition customers to the service department to support the ownership experience.
  • Maintain professional personal appearance.
  • Adhere to consistent and reliable work schedule.
  • Demonstrate ethical business practices and integrity in all interactions to uphold the Foundation Automotive brand.
  • Effectively perform duties and responsibilities in a safe manner.
  • Other duties as assigned.