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Social Media Manager
2 months ago
Black Lion is seeking an experienced Social Media Manager to manage the President’s and company brands social media platforms and elevate our brand presence. In this dynamic role, you will spearhead the development and strategic distribution of digital marketing material with the aim of significantly increasing audience growth and engagement. If you possess a blend of creativity, strategic thinking, and hands-on experience in implementing impactful brand strategies and content creation we invite you to apply to this position.
Responsibilities:
- Create distribution systems to maximize audience growth and engagement across all common platforms for the President’s personal brand and all other company brands including instagram, tiktok, linkedin, youtube, spotify and apple podcast.
- Provide creative direction and strategy as it pertains to all aspects including content type, distribution channels, aesthetics, music selection, and branding
- Lead strategic social media campaign creation, execution and ongoing monitoring in all aspects and implement innovative strategies and content formats to capitalize on viral opportunities and maximize the brand’s visibility, reach and audience growth
- Provide editing direction to third party videographers and photographers to create captivating, on brand content aimed at elevating all internal brands
- Stay up to date on the latest social media trends, technologies, and pop culture to anticipate shifts in viewership behavior and online engagement patterns.
- Creative direction in producing compelling podcasts episodes for President and create strategy for podcast distribution, editing format, messaging, monetizing opportunities and optimizing audience growth.
- Management of podcast filming
- Management of all social media platforms including daily posting, responding to comments, responding to DM's. creating thumbnails, music selection, caption writing, and maintenance of all other aspects of the accounts.
- Provide and manage schedule of planned posts for social media platforms
- Capture the day to day life of the President in company offices, properties and in the home to create content for use across social media channels.
- Assisting Principals with daily asset management and obtaining all creative and marketing objectives as needed.
- involvement with management of all company brands digitally and physically
- procurement of branded goods
- Ongoing maintenance and optimization of company websites
- Manage any and all third party content creators such as course creators, book writers etc.
- management and outreach for influencer and brand collaborations
Light Travel will be required for filming purposes