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Marketing Specialist
4 weeks ago
We are actively searching for a talented Marketing Specialist for a manufacturing company on the south side of Indianapolis. The Marketing Specialist will be responsible for creating visually compelling print graphics, editing video and sound, implementing effective SEO techniques, maintaining the marketing budget, and planning events. This role requires a multifaceted individual with a strong eye for design, technical proficiency, and excellent organizational skills.
Key Responsibilities:
·Create visually appealing print materials including brochures, flyers, posters, and advertisements.
·Ensure all designs align with the company’s brand guidelines and marketing goals.
·Collaborate with the marketing team to develop creative concepts and campaigns.
·Edit video content for various platforms including social media, websites, and events.
·Perform sound editing to ensure high-quality audio in video projects.
·Implement and manage on-page and off-page SEO strategies to improve website visibility and ranking.
·Conduct keyword research and analysis to optimize content.
·Monitor SEO performance and adjust strategies as needed to achieve marketing goals.
·Develop and manage the marketing budget in coordination with the Marketing Manager.
·Track and report on marketing expenditures to ensure alignment with the budget.
·Identify cost-saving opportunities without compromising quality.
·Coordinate logistics, including venue selection, vendor management, and event promotion.
Qualifications:
·Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field.
·3+ years of experience in marketing, with a strong focus on graphic design, video editing, and SEO.
·Proficiency in graphic design software (e.g., Adobe Creative Suite: Photoshop, Illustrator, InDesign).
·Experience with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and sound editing tools.
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