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Digital Content and Marketing Specialist

2 months ago

Southampton, United States Home Technology Experts, Inc. Full time $65,000 - $85,000
Job DescriptionJob DescriptionMarketing Specialist Job Description

Job Overview

Home Technology Experts is a leading audio video integration firm in with offices in Southampton and Manhattan. We are hiring a Digital Content and Marketing Specialist to join our team. If you're a passionate self-starter, Home Technology Experts is a perfect place to grow your career. Apply today

To be successful as a marketing specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.

Responsibilities for Digital Content and Marketing Specialist

  • Developing marketing campaigns based on research, consumer behavior, and industry standards
  • Determining the best ways to reach target audiences through various media channels such as radio, television, magazines, social media, and online advertisements
  • Conducting research to identify potential customers and determine their needs, interests, and buying habits
  • Implementing a companys marketing plan by designing brochures, catalogs, or websites
  • Promoting products or services through sales campaigns, trade shows, and public relations activities
  • Creating and maintaining an online presence for the company through a website, blog, or social media sites such as Facebook or Twitter
  • Analyzing data to determine what is working well and what can be improved upon in order to improve performance in future campaigns
  • Working with designers to create advertisements, brochures, catalogs, or other promotional materials
  • Researching new trends in technology, industry standards, and customer preferences in order to create effective marketing strategies

Qualifications for Marketing Specialist

  • Bachelor's degree in business administration, marketing, communications, or a related field
  • 2-5 years of experience in marketing
  • Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems
  • Excellent analytical skills and a knack for data analysis
  • Strong written and verbal communication skills
  • Skilled in writing and editing content with an attention to detail
  • Strong prioritization, organization, and project management skills
  • Ability to travel to the Hamptons occasionally
Benefits:
401(k)
401(k) matching
Dental insurance
Health insurance
Paid time off
Vision insurance

Schedule:
Monday to Friday 8am to 4pm (can be flexible)

Supplemental pay types:
Bonus pay